eMarketer Webinars

eMarketer is pleased to moderate a Tech-Talk Webinar featuring Criteo's Rory Mitchell, executive managing director, Americas. He will discuss how travel and retail advertisers can prepare for the increase in travelers, and flight, hotel, and car rental bookings.

Learn how leading marketing organizations are building 360-degree views of their customers. eMarketer is pleased to moderate a Tech-Talk Webinar featuring Snowflake's Ganesh Subramanian, director, product marketing.

Join us as Ethan Heftman, senior vice president, advanced advertising and digital sales of A+E Networks, discusses these industry trends and more with Geoff Ramsey, co-founder of eMarketer and chief evangelist of Insider Intelligence.

In this Meet the Analyst Webinar, Nicole Perrin, eMarketer principal analyst at Insider Intelligence, examines the biggest challenges in ad measurement and revenue attribution today, and how marketers are confronting them.

eMarketer is pleased to moderate a Tech-Talk Webinar featuring Litmus' Cynthia Price, vice president of marketing, along with Epsilon’s Nicole Eaton, vice president, group accounts, and Proactiv’s Dave Sims, head of customer experience. They will discuss tried and tested strategies for creating high-performing email onboarding programs.

eMarketer was pleased to moderate a Tech-Talk Webinar featuring Exponea (acquired by Bloomreach)'s Martin Simo, product marketing manager. He discussed how brand marketers can take decisive action and develop a successful data strategy in a post-cookie world.

eMarketer is pleased to moderate a Tech-Talk Webinar featuring Eyeota's Kristina Prokop, co-founder and CEO. She will discuss how cohort-based data onboarding can help marketers tackle the challenges around consumer prospecting.

In this Meet the Analyst Webinar, Jeremy Goldman, eMarketer principal analyst at Insider Intelligence, explained how winning organizations are staying ahead of the competition by delivering best-in-class post-purchase experiences for their customers.

eMarketer was pleased to moderate a Tech-Talk Webinar featuring InMobi’s Robyn Meyers, vice president, West Coast brand partnerships, and Sergio Serra, senior product manager, SSP, along with Advertiser Perception’s Lauren Fisher, vice president, business intelligence. They highlighted the changes, how advertisers are currently thinking about Identifier for Advertisers (IDFA), and the best path forward.

eMarketer was pleased to moderate a Tech-Talk Webinar featuring Merkle's Katie Li, senior director, audience science and management, along with Evan Nicholson, senior director, personalization and experience optimization, and Jas Singh, vice president, marketing platforms.

eMarketer was pleased to moderate a Tech-Talk Webinar featuring VidMob's founder and CEO, Alex Collmer, and Snap’s Tom Bates, creative strategy leader for retail, ecommerce and apps. They shared insights from the Intelligent Creative playbook used by the world’s leading digital marketers to develop impactful Snap Ads.

eMarketer was pleased to moderate a Tech-Talk Webinar featuring Salesforce Datorama's Emily Hoffman, product marketing manager. She discussed how marketers can create data-driven transformation across their organizations by centering around holistic customer views, marketing performance data, and a continuous optimization mindset.

eMarketer pleased to moderate a Tech-Talk Webinar featuring Neustar's Devon DeBlasio, product marketing director, and Ryan Engle, head of product, customer intelligence, together with ActionIQ’s Zachary Van Doren, senior director of partnerships and alliances, and Florian Delval, director, technical product marketing. They discussed what data chaos is, and why true, unified identity is an imperative for brands.

eMarketer was pleased to moderate a Tech-Talk Webinar featuring Salesforce's Kathy Baxter, architect, ethical AI practice. She discussed how to use AI marketing to build customer trust as the third-party cookie deprecates and marketers must collect data directly.

eMarketer was pleased to moderate a Tech-Talk Webinar featuring Salesforce Datorama's Rebecca Haly, director, customer success, Compare the Market’s Travis Naughton, head of marketing technology and analytics, and Grab’s Asha Gourinath, performance marketing and CRM lead, growth markets. They discussed how APAC marketers have had to pivot their strategies and accelerate digital transformation due to the coronavirus pandemic.

In this Meet the Analyst Webinar, Nicole Perrin, eMarketer principal analyst at Insider Intelligence, explained our latest forecast of US ad spending and the trends driving it.

eMarketer was pleased to moderate a Tech-Talk Webinar featuring Jonathan Woodward, head of new business, demand generation at Adobe Experience Cloud, Americas. He discussed how marketers can capitalize on ecommerce’s unprecedented growth by improving the customer experience.

eMarketer was pleased to moderate a Tech-Talk Webinar featuring Koddi's Connor VanDaveer, senior program manager, Koddi Ads. He will discuss why PMPs are beneficial for sellers, buyers, and operators.

Join us to hear eMarketer principal analysts Debra Aho Williamson and Jillian Ryan, vice president of forecasting Monica Peart, and senior analyst at Insider Intelligence Sara M. Watson—in conversation with Insider Intelligence senior vice president of content Zia Daniell Wigder and Sitecore CMO Paige O’Neill—in a live webinar centering on women in the workforce.

eMarketer was pleased to moderate a Tech-Talk Webinar featuring ActionIQ's CMO, Leah Pope, along with panelists Ekta Chopra, chief digital officer at e.l.f. Beauty, Carrie Tharp, vice president, retail and consumer at Google Cloud, and Elizabeth Shaw, strategist and CMO Advisor. They discussed why marketers must unify external and internal silos to create a CX-centric organization.