Shifting from transactional to relational healthcare: Incumbent providers aren’t great at understanding consumer behaviors. It will become difficult to acquire and retain patients if they don’t figure it out soon.
Best Buy inks another home healthcare deal: There’s momentum building for hospitals to care for some patients in their homes. We explore why health systems are turning to Best Buy to power their programs.
One Medical for the masses: Amazon introduced a discounted One Medical subscription for Prime members, at $99 a year. There will be plenty of sign-ups, but what does this say about primary care in the US?
VR startups tout their products’ health benefits: Clinicians want to see data demonstrating the efficacy of VR-based therapies. It might be the only chance VR product developers have to get patients to buy in.
How much do healthcare influencers cost? A new tool from MedFluencers claims to calculate what they’re worth based on factors like follower counts and online popularity.
Another solution targeting medical debt: The Affordability Navigator from Cedar and Advocatia helps providers find financial assistance for their patients. For health systems hit hard by Medicaid redeterminations, it might help.
Hims & Hers rolls out clinical AI service: It believes the tech will help providers make treatment decisions while improving the patient experience. But trust among physicians and customers is on the line.
On today's podcast episode, we discuss how social networks could improve society, the NBA's plan to remake its TV deals, US consumers' feelings on shoppable ads, how many folks are "serial churners," how disruptive Sweetgreen's salad-making robot might be, a scientific breakthrough from a 14-year-old, and more. Tune in to the discussion with our forecasting writer Ethan Cramer-Flood, forecasting analyst Zach Goldner, and director of forecasting Oscar Orozco.
Docs need privacy protection too: Assaults, harassment, and threats on clinicians are growing. A new service claims to track down and erase their personal contact information from public websites. But it’s just a point solution.
Generative AI moves into the clinic: AI models are getting closer to predicting a cancer patient’s response to immunotherapies. They could speed up drug development and keep some patients from potentially harmful treatment. But it will take time.
Access to care shouldn’t be a privilege: A new report finds that white individuals and those with higher incomes tend to have greater access to a healthcare professional compared with minorities and the underserved. Providers and marketers have an opportunity to close the gap.
Seniors are getting more care, and insurers have to deal with it: Medicare Advantage members’ healthcare utilization is increasing. How will health insurers respond?
Public trust in healthcare is waning: Mistrust of public health institutions and presidential candidates is largely a matter of political partisanship. Healthcare providers and marketers, get ready for 2024.
Digital health startups to watch: We spotlight medical AI company Abridge and elder care provider Greater Good Health on the back of fresh funding.
It’s intensifying its digital health strategy by enriching 2024 wearables with features like blood pressure and sleep apnea detection and a paid AI-driven health-coaching service.
AI tech is still giving doctors anxiety: Physicians’ concerns around AI tools are now being heard by the Biden administration. Hospitals and health systems are in a tricky spot as they mull which solutions to invest in.
Health claims denials hurt patients and providers: The rate at which health insurers are denying claims is hurting some patients’ health as well as some hospitals’ bottom lines. Regulators and legislators may take action.
Older consumers need help with health literacy: Almost 40% of adults over age 40 have used online health information rather than consult a doctor. And they’re not very smart about what they think they know.
Patients aren’t getting bang for their healthcare buck: They’re spending on care and treatment, but they’re also avoiding care due to cost and getting sicker. Is there any relief in sight?
The downsides of healthcare consumerization: Companies like 23andMe are launching products and services that purport to detect medical conditions in their early stages. The only guaranteed result for users is a lighter bank account.