59% of US adults interested in using AI chatbots for shopping-related activities would use the tech for product research, according to SurveyMonkey.
On today's special podcast episode, we continue our monthly show where we discuss the biggest trends of the moment and the newest research, sprinkle in some analysis, and bundle it up into a quiz. Every month, three of our analysts representing their respective coverage area teams compete against each other. (We also encourage you to play along at home.) We keep a running score and will crown a winning team at the end of the year. Today, we cover the future of AI devices, shopping Amazon from your social feed, what happens now that the Hollywood strikes are over, and how Amazon is expanding. Tune in to the discussion with this month's contestants: our vice president of Briefings Stephanie Taglianetti and analysts Evelyn Mitchell-Wolf and Carina Perkins.
It seems inevitable that Farfetch is going private: But while the move may make sense for the luxury marketplace, it poses challenges for Richemont.
Kroger delivers lackluster Q3 results: The combination of moderating food prices and consumers tightening their belts drove the grocer to cut its annual sales forecast.
On today's podcast episode, in our "Retail Me This, Retail Me That" segment, we discuss how Gen Zers discover products; where they stand on buy now, pay later; and how loyal they really are to brands. Then, for "Pop-Up Rankings," we rank three campaigns that really worked with Gen Z. Join our analyst Sara Lebow as she hosts analyst Arielle Feger and editor Catherine Ollinger.
Amazon is projected to take the lion’s share of US holiday season retail ecommerce sales this year, beating out its closest competitor, Walmart, by over $80 billion, according to our June 2023 forecast.
Attentive's Cyber Week triumph: Sales of $1.8 billion driven by AI-SMS synergy and personalized messaging.
Consumers are turning to the payment method to mitigate financial pressures this holiday season, but overextension concerns persist
Diversifying into use cases like security should help consumers more readily adopt biometric payments
International travelers prefer using cash, but foreign currency headaches are pushing them to credit cards and digital wallets
After its US launch in September, TikTok Shop faces its first holiday season, heating up competition in the social commerce space.
With the rise of digital ad channels like connected TV and retail media, there’s a lot of emphasis on making every ad and consumer touchpoint shoppable. Ad formats with direct calls to action help drive conversions and increase ROI. But brand equity can get left out of the conversation when we focus on performance marketing in isolation. Every ad should perform and provide some sort of measurable impact, but each ad is also vital for telling a brand’s story, even at the bottom of the funnel where marketers are more focused on driving conversions.
Gen Zers are more calculated in their purchase decisions and are less likely to make impulse purchases compared with older generations. Social media is just one tool they use to evaluate products.
There’s good reason to expect strong growth this holiday season: With consumer confidence ticking up, consumers are spending more money than ever before.
Foot Locker raised its full-year forecast: While the retailer has positive momentum after posting better-than-expected results in Q3 and over Thanksgiving week, it still faces an uphill climb.
UK shoppers embrace secondhand goods in search for cost savings: Sales of used and refurbished items are surging, propelling Amazon’s resale business past the $1 billion mark.
Dollar Tree misses expectations as lower-income consumers pull back spending: While the discounter is gaining grocery share, discretionary sales continue to be challenged.
Over half (53%) of US adults ages 18 to 29 will use TikTok for holiday shopping this year, per ESW.
Shoppers spent a record $12.4 billion this Cyber Monday: The lure of heavy discounts convinced cost-conscious consumers to open their wallets.
Omnichannel approach triumphs in Black Friday marketing: Email and SMS take center stage during pivotal sales period.