Estée Lauder is betting on Chinese tourists to help return it to growth: But recession fears in the US and Europe could hinder a full recovery.

Magic Spoon eyes offline growth: The D2C cereal brand, which first became available at some Target stores last summer, will soon be on shelves in more than 6,800 stores nationwide.

Grocers are less willing to put up with price hikes as inflation eases: Whole Foods is the latest retailer to ask suppliers to lower prices to relieve pressure on consumers.

Amazon institutes delivery fees for most Amazon Fresh orders: The move should offset some fulfillment costs, but could also drive shoppers to cheaper grocers.

Plant-based meat sales fell last year: The challenging environment is driving Impossible Foods to reportedly cut about 20% of its staff.

Pet sales are on the rise (thanks, in large part, to inflation). Consumers, who are increasingly shopping online, are seeking out premium health and wellness-focused products for the furry members of their family.

Walmart is undergoing a “much broader shift,” said our analyst Sky Canaves on our “Behind the Numbers: Reimagining Retail” podcast. Where Walmart was once seen as primarily a retailer, it’s pivoting into tech and services. Walmart’s business remains rooted in grocery, but through its retail as a service and Walmart+ offerings, it’s expanding that flywheel.

As many as 25 celebrities and influencers have launched beauty brands over the course of the last three years, according to Business Insider. While some (like Rare Beauty by Selena Gomez) have exploded, others (particularly those founded by social media influencers) are having a hard time finding their footing. What does it take to build a successful celebrity beauty brand?

Procter & Gamble is determined to push through price hikes: Despite falling sales volumes and softening demand, the CPG giant plans to continue raising prices to cover its costs.

Amazon-owned Whole Foods is in expansion mode: While its parent company looks to cut costs, the high-end grocer sees an opportunity to attract consumers as they return to in-store shopping.

Gen Z will represent 20% of the US population in 2023, and nearly 40 million of these Gen Zers are adults. This is the data you need to understand how to reach them—and tap their growing buying power.

UK shoppers are buying fewer groceries online: With prices rising at the fastest rate in 40 years, consumers are changing their spending habits.

Google’s new shelf-checking inventory aims to fill a clear need: However, it will likely be a few years before it is ready for prime time. (This article was written with the assistance of GPT-3.)

Moda Operandi banks on beauty to help shore up revenues: But slowing ecommerce growth and stiff competition could limit its potential.

Brands and retailers face threats to their pricing power: An FTC investigation into PepsiCo and Coca-Cola’s pricing practices, coupled with consumers’ cost sensitivity, could limit companies’ abilities to dictate prices.

Instacart’s grocery sales growth is slowing: With investors souring on app-driven delivery startups and a deceleration in its grocery sales, the company cut its internal valuation by 20%.

Albertsons’ ecommerce push is working: The grocer’s digital sales growth massively outpaced the broader US online grocery market in the most recent quarter.

The beer industry is not recession-proof: Rising prices are denting demand as cash-strapped consumers look for cheaper alcoholic options.

Instacart will retain its status as grocery delivery king this year, capturing 73.0% of US digital grocery sales among third-party delivery services, per our forecast. However, competitors such as DoorDash and Uber will continue to eat away at its dominance.

Conagra boosts its outlook: Higher prices and a shift in its product mix are why the company expects annual sales to rise between 7% and 8% for fiscal 2023.