It’s reportedly on a health tech hiring spree amid data practice controversies—but we think Big Tech’s difficulty in disrupting healthcare and waning consumer trust could hamper its healthcare impact.
When unexpected market trends put more focus on health and wellness, The Vitamin Shoppe placed their customers center stage. Watch Industry Voices: Spotlight on CPG with Nadina Guglielmetti, marketing executive at The Vitamin Shoppe, to hear how precise investments in the customer journey can lead to big payoffs—in awareness, engagement, and credibility.
There’s no place like home for remote clinical trials: Medable scored a whopping $304 million in funding to expand its decentralized clinical trial capabilities—we explore why decentralized clinical trials are here to stay well after the pandemic.
A new OIG report details how Medicare Advantage members are far more likely to conduct a home healthcare visit with a provider they don't have a relationship with—good news for startups like Dispatch Health and Heal.
Amazon’s new Alexa-powered tool for hospitals and senior living centers keeps providers and patients more connected—a sign Amazon wants a bigger piece of the senior care market.
We explore why the timing is now right for disruptors to enter the long unchanged pharmacy benefit manager market.
Cigna leans on its MDLive acquisition to roll out virtual-first health plans—we unpack what led to this and how it’s part of a bigger trend of virtual-first health plans hitting the mainstream.
Everyone wants a slice of virtual primary care: 23andMe acquired telemedicine firm, and CrossFit raised our brows with its primary care launch—we unpack why companies across the gamut are in hot pursuit of virtual primary care.
Digital healthcare payments are on the rise: Northwell Health partnered with medical billing platform Cedar to improve patients’ healthcare finance experience—we unpack why digital payments are a good bet for health systems.