Health

Digital health startups to watch: This week, we spotlight value-based care enabler Wellvana Health and patient engagement company Wellth on the back of fresh funding.

Latino patients could score cheaper Rx: Zócalo Health, a virtual care provider serving Latinos, is partnering with Mark Cuban Cost Plus Drug Company. The upshot could be big cost savings for consumers.

Quality of care doesn’t beat real revenue: A new AMN Healthcare report on physicians’ bills highlights how healthcare stakeholders’ revenue goals are misaligned.

So far this year, there’s been Google versus Microsoft and TikTok versus … well, everyone. But another battle is emerging as Amazon and Apple go head to head for ad dollars, streaming viewers, and the health vertical.

Mozarc Medical joins the kidney care market: The field of kidney care startups has seen strong growth in the past year. Can that continue?

Digital health startups face a rocky 2023: We unpack the implications of Rock Health’s Q1 2023 funding report.

RPM adoption surges, but faces future roadblocks: We unpack recent trends on remote patient monitoring usage among doctors and factors preventing further growth.

Consumers are increasingly becoming more comfortable with technology, and the usage of health apps and wearables is becoming more prevalent. Explore how consumers are using technology to monitor their health and wellness, and learn more about the market potential.

Retail health clinic use soared during the pandemic: We examine what drove growth and forecast the future of retail clinic utilization.

Female physicians don’t have time for pharma reps: With more women becoming doctors, pharma companies need to tailor their detailing strategies.

Who wants subscription healthcare? We dive into recent Morning Consult data to see which demographic groups would sign up.

Digital health startups to watch: This week, we spotlight telemental pediatric care provider Bend Health and healthcare communications company Vital on the back of fresh funding.

FDA will reject non-secure medical devices: We unpack the FDA’s new law requiring medical device makers to securitize their products and explain why health system end users must also take action.

Power to the online patient reviewers: Providers need to react to the online feedback from patients, not just ask for it.

Health system leaders anticipate investing more in tech: We examine how digital health vendors can best meet providers’ evolving needs.

Walgreens’ US healthcare segment is on the path to profit: Retail health investments take center stage as COVID-19 vaccinations plummet.

Instacart Health expands food-as-medicine program: It’s partnering with more providers and developing new digital tools to help consumers in need access healthy foods.

Young US adults are avoiding healthcare: The high cost of US healthcare is a challenge for many. Here’s what marketers need to know.

AppliedVR gets CMS coverage for RelieVRx: Virtual reality therapies are edging towards the mainstream