Intuit identifies Hispanic entrepreneurs as a B2B marketing opportunity: up to 4 million Hispanic workers in the US are reportedly considering launching a business this year.
Venture capitalists are directing assets toward more capital-efficient fintechs rather than start-ups focusing more on long-term growth potential than cost cutting.
It launched the Autograph card, which lets customers earn 3X points on top spending categories like restaurants and travel.
On the same day, it listed on the NASDAQ and launched US banking operations, aiming to challenge Big Tech and payments providers by tapping into immigrant populations.
Chatbots that use more advanced AI algorithms could give customers a seamless experience transitioning between technology and humans.