Small Business (SMB)


The Number of UK SMBs with Revenue Declines Grew Fourfold Since the Pandemic

The economic realities brought on by the pandemic are negatively impacting revenue growth for many small and medium-sized businesses (SMBs).

Small Business Owners of Color Are the Hardest Hit amid the Pandemic

From February 2020 to April 2020, the US saw a loss of -41%, -32% and -26% in the number of Black, Latino and Asian small business owners, respectively.

Out-of-Home Advertising Now that Everyone's Inside

eMarketer analyst Ross Benes, forecasting analyst Eric Haggstrom and principal analyst at Insider Intelligence Nicole Perrin discuss what's next for out-of-home advertising now that the US is sheltering in place. They then talk about college football's TV ad inventory being in jeopardy, TikTok's data collection practices and the social platforms that small businesses are most likely to advertise on.

Roughly Two-Thirds of SMB Owners Will Rely on Ecommerce More Post-Lockdown

Many small and medium-sized businesses (SMBs) have had to adapt in the past few months, banking on ecommerce to help bolster sales as uncertainty of store openings remains unclear.