These upgrades help make the mobile wallet a go-to app for consumers, which should drive use and loyalty
They make it easier to update payment information. The added convenience should prove popular
Millennials and Gen Zers especially demand more customized rewards
How to classify BNPL loans and whether to mandate credit reporting are still up for debate
The bank used an AI solution to build and test a national campaign with personas. But the marketing team conducted its own research, too.
The Attune World Elite Mastercard may not gain top-of-wallet status, but it offers a compelling value proposition
The plans give customers more flexibility in how and when they make their repayments, which should help Affirm attract more users
Larger retailers are showing a willingness to be more combative as they push back against swipe fees
Industry leaders are making progress in AI adoption, but it’s early yet. We delve into where bankers want to take the technology next.
The solution will give merchants more control over their payments experience, which can be vital for conversions
They’re skipping no-fee starter cards as they look to capitalize on the card’s status symbolism and expansive rewards
Despite the buzz of mobile shopping, retailers need to offer a seamless omnichannel checkout across mobile, desktop, and in-person retail