Snapchat can increase AR adoption through the World Cup: A number of high profile sponsors have teamed up with Snap to debut AR try-ons and more.
Gap Inc. gets a handle on its inventory problems—just in time for the holiday season: The retailer used a familiar strategy of piling on the discounts to shift unwanted goods, but it’s not out of the woods yet.
Big tech’s talent loss is another industry’s gain: Burned by the raft of layoffs, tech talent is seeking opportunities in other industries. The shift could make tech’s future talent search problematic.
The Great Tech Recession: Tech’s losses accrue with Twitter chaos and Big Tech bleeding money and workers. The industry is losing its connection with the consumers and talent who built it.
Rock-bottom valuations and regulators’ approvals give banks a green light on working with or acquiring fintech companies.
Consumers want features that keep their accounts safe. Neobanks that want to hang onto their deposits should heed these calls.
By providing flexibility during the economic downturn, the program might help the bank build some goodwill.
Profits slid 63% YoY in the three months ending in June as the government clamped down on the firm. Overseas Alipay expansion may help reinvigorate growth.
Alibaba had another difficult quarter: Weak demand and Beijing’s zero-COVID policy continued to take their toll on sales, although loosening government oversight could give the world’s largest digital retailer some breathing room.
Macy’s strong quarter underscores the difficulties facing Kohl’s: While the former is making a name for itself as a one-stop shop ahead of the holidays, Kohl’s lack of brand identity is hurting its chances of recovery.
Meta wants to transform WhatsApp into a super app: It is rolling out the ability to search businesses by category, browse their catalogs, and buy without leaving the app.
Five consecutive months of lower ad spending: The US ad industry is approaching a milestone for reduced spending, but the market will grow overall.
Marketing budgets, though under scrutiny, are expected to rise in 2023. That’s especially true for influencer marketing due to Instagram’s entrenchment and TikTok’s ascent with users.
Gen Z consumers expect retailers to get data privacy right: While they won’t give companies credit for having good practices in place, they will lose trust in those that don’t.
Product discovery is the top reason Gen Zers in the US buy through social media, with 45% saying they did so because they found items they liked. A comparatively low 22% cited influencers and creators, while just 16% were swayed by the company or brand name.
In this episode, host Bill Fisher is joined by our analyst Paul Briggs, Starcom’s executive vice president and global director Kelly Kokonas, and GWI’s chief research officer Jason Mander to discuss the latest "Global Media Intelligence" report, outlining media consumption behaviors from around the world.
Los Angeles to become robotaxis’ next proving ground: Despite the controversy surrounding AV technology, Motional and Lyft are gearing up to unleash driverless taxis on the streets of LA.