US digital ad spending will soar past $200 billion this year, marking 38.3% growth from 2020. The triopoly of Google, Facebook, and Amazon will make up 64.0% of all US digital ad spending this year, about the same share they possessed in 2020.
Nike files to trademark virtual goods as metaverse inches closer to reality: Many companies have already begun experimenting with branded digital items, but some are starting to take it more seriously as buzz around the metaverse intensifies.
Nationwide labor movement heats up as the comics industry unionizes: Workers at Image Comics are forming a union, demanding remote work benefits and more
Facebook whistleblower says Meta won’t solve its problems if Mark Zuckerberg remains CEO: Frances Haugen took center stage at the Web Summit, which could open her up to criticism but also keep Meta in the spotlight as it looks to move on.
Fintechs raised $31.1 billion across 1,185 deals in Q3 as record adoption fueled the investor flywheel.
Social platforms use holiday shopping season to boost livestream ecommerce: Facebook and Pinterest are hoping the holidays can help increase consumers' adoption of their live shopping features.
Shopify’s cross-border features show it’s shifting away from smaller sellers: The platform rose to popularity in part due to supporting mom-and-pops, but its newest international-focused features show it’s going all in on its biggest clients.
Kids’ digital wallet hawks ‘superpower’ lingo to kids and a safety appeal to parents: If the themed marketing campaign for its Mazoola app helps build a user base, REGO gets a chance to keep the kids in its ecosystem as they grow up.