Health

Consumers want affordable drugs, disruptors rise to provide them: Optum launches a new platform to lower the cost of specialty drugs. We dig into how competitors are elbowing in.

Telehealth’s fate in a post-pandemic world: A new survey reveals patients won’t be giving up telehealth after the pandemic. We unpack telehealth’s best use case and barriers holding widespread use back.

The Great Resignation incites high need for competitive health benefits—but it’s getting expensive: Employers are in a tight spot as the cost of providing health benefits skyrockets. We unpack how digital health startups like Sesame have a solution.

Digital health platforms could capture more consumers with stronger social media strategies: VillageMD bought digital patient engagement platform HealthyInteractions—and while it’ll benefit Walgreens’ healthcare push, consumers don’t always know there are digital options like VillageMD’s available.

Providers invest in personalized, prescribed meal-kits at your doorstep—but they’re not cheap: Season Health, Geisinger, CommonSpirit Health, and Cricket Health bring customized, healthcare-informed meal plans to their patients. But its self-pay model would exclude many.

FAIR Health’s latest survey reveals how costs are a major driver of healthcare decision-making among older consumers. We unpack how digital solutions can bring pricing transparency to consumers’ healthcare financial experience and boost engagement.

For healthcare consumers, the price is not right: We break down how inflation is spiking healthcare prices and shifting consumer mindsets make the perfect storm for D2C healthcare and digital healthcare marketplaces.

The problem with prior authorizations is inciting digital health competition

Is Super Bowl advertising a crystal ball? Crypto, travel, health and fitness advertising all suggest those categories are feeling good about the year’s final 10 months.