Executives get cold feet over AI adoption: Soaring adoption rates are being pulled down to earth over cybersecurity and data protection concerns. It could curtail the AI sector’s profit outlook.
Tim Cook promises big AI advancements for existing product lines. Developers might be forced to choose between building apps for on-device AI or AR/VR Vision Pro.
Google, Samsung, and others form coalition to take on Nvidia: Commercializing generative AI is expensive in part due to Nvidia. Democratization could lower costs but may take a while.
X’s US app usage dropped 23% since Musk’s takeover, outpacing the decline of rivals. Can bundling genAI result in user recovery?
Retailers are bullish on genAI: Many see the potential for genAI to remake everything from customer service and marketing to their store operations.
Canva acquires Affinity, challenging Adobe by expanding into photo editing and design after Adobe’s Figma deal collapses. Key to competition: Affinity’s one-off payment model.
Infrastructure to support quantum computing, artificial intelligence, and cryptocurrency could be falling behind the technology’s widespread adoption.
Unwitting users experience Google’s AI search: Google wants feedback from people who aren’t AI-inclined. Dealing with spam will help build a symbiotic hybrid search platform.
Zuckerberg’s second job as AI recruiter: There’s a mad scramble for top AI talent. Meta’s plan to build an artificial general intelligence will require attracting the best.
Coca-Cola is increasing its investment in digital media channels to appeal to Gen Z, while Gap is focused on creating more story-forward, culturally relevant marketing campaigns. To cut costs, Procter and Gamble is using AI to improve order fulfillment and reduce ad waste, and Starbucks eyes growth in delivery. Here are five insights into how companies are adjusting strategies this year.
How AI could change Hollywood forever: OpenAI is in talks with studios to promote the use of text-to-video generator Sora
Generative AI will “supercharge our creativity,” said VML chief innovation officer Brian Yamada. He believes the tech will improve marketers’ ability to tell stories, but it will also raise new privacy concerns.
Amazon invests in genAI for faster medication delivery: The tech giant hopes that AI will help get prescription drugs to consumers faster. It's still got plenty of competition from established pharmacy players, though.
OpenAI’s Sora could be to video generation what ChatGPT has become to text generation—a user-friendly, scalable tool that creates human-quality work. Tyler Perry put an $800 million studio expansion on hold after seeing the tool in action. And creators with access to the tool have created impressive works, from surreal nature documentaries to underwater fashion shows.
Amazon has an ‘AGI for everyone’ vision: Like its Big Tech counterparts, it’s racing to develop the technology. A super-intelligent personal assistant will bring heightened benefits and risks.
“95% of what marketers use agencies, strategists, and creative professionals for today will easily, nearly instantly and at almost no cost be handled by the AI,” said OpenAI founder Sam Altman. The prediction sent marketers into a frenzy. Altman’s statement may not be all hype, so it’s important marketers prepare rather than panic.
As Apple waits for its AI moment, its devices and users already have a head start. Microsoft’s AI Surfaces are only available to enterprises, delaying wider adoption.
The UN’s AI resolution rests on a weak foundation: The non-binding measure is a call to action for slow-moving governments but requires a public sector talent base that doesn’t exist.
After Reddit’s IPO surge, driven by AI plans and vast user content, the platform faces a balancing act between new AI market opportunities and preserving community trust.
Reddit is finally public: Balancing community ethos with ad revenue & AI deals will be key for its market success and user base expansion.