YouTube aids ad shoppability with expansion of video action campaigns: The platform could be making a play for advertising dollars typically allocated to linear TV ads.
Singles’ Day, the online shopping festival invented by Chinese ecommerce giant Alibaba and held on November 11, is widely known in the West. Now, a series of similar “double-digit” shopping festivals from digital powerhouses Lazada and Shopee are driving ecommerce growth in Southeast Asia.
YouTube viewers are pivoting to TV screens as their method of choice for watching content, a trend that experienced significant growth before and during the height of the pandemic. We estimate that 113.1 million US YouTube viewers, 52.8% of total viewers, watched the platform's content on connected TV (CTV) devices in 2020. Those numbers will increase to 130.8 million and 57.7% by 2022.
The county’s Ministry of Science and Technology announced new regulations placing restrictions on AI circumscribed by six principles.
Curve follows most UK fintechs in focusing on broadening its product suite rather than making a profit, which has done little to deter backers.
After a leadership change and multiple delays, the tech giant won’t offer co-branded bank accounts through its digital wallet. But its Plan B could be a problem for banking as a service firms.
U.S. Postal Service’s pilot poses a banking-revival path: Services like check cashing and ATMs could help to fill gaps caused by banks’ branch closures. A fuller-fledged postal banking option would require Congressional action.
Facebook’s whistleblower reveals herself, keeps controversy in the spotlight: Frances Haugen’s disclosures continue to damage the company’s reputation—and potentially its financial prospects.
Over 70% of decision-makers said that events will include more robust digital components in the future, according to Forrester Consulting. Mike Dietrich, vice president of product marketing at Cvent, discusses with eMarketer editorial director at Insider Intelligence Rimma Kats, the key findings from the survey, and how organizations can prepare and invest in event marketing today.
Amazon announces “Black Friday-worthy” deals are starting earlier than ever: Following Prime Day 2020's success as a preamble to the holiday season, Amazon is rolling out discounts early—and competitors are following suit.
The Reflect card rewards on-time payments with extended 0% APR in a bid to pull consumers away from solutions like BNPL.
Monzo ditches US licensing bid—and that’s OK: The UK-based neobank can divert the much-needed savings toward shoring itself up. Other high-profile players are running US neobanks without a license.
Cash-back credit cards could make themselves more appealing to prospective customers with a few key features.