Meta’s response to ATT could turn off agencies: While AI and automation are improving CPMs, some marketers complain about a lack of control.
Unlucky number seven: The US ad market fell for the seventh month in a row in January, but there’s a light at the end of the tunnel.
Kohl’s expects its sales to fall 5% to 6% this year: The retailer is caught in an uncomfortable middle ground between discount and high-end retailers. (This article was written with the assistance of GPT-3.)
People aren’t moving as much as they used to: That poses a challenge to home improvement retailers like Lowe’s and Home Depot, as well as retailers that sell home-related items.
Reddit finally sees the value in being a search engine: Improvements to its in-app search are crucial if it wants to capture more user attention.
FTC weighs in on AI hype with a warning: As technology spurs new ventures and investment, agency urges advertisers to not make false claims.
YouTube vows to put creators first in 2023: New CEO Neal Mohan says platform will offer features including AI-powered tools to aid content providers.
Musk in hot water over Autopilot again: Shareholders are taking legal action against Tesla’s CEO over alleged self-driving fraud. Consumer trust, gen 3 sales, and future investments are at stake.
Ocado’s losses grew in FY 2022 as record grocery inflation drove consumers to buy less: The online grocer and tech provider posted a pre-tax loss of £500.8 million as it struggles to keep pace with competitors.
China’s semiconductor industry stockpiles: Chipmakers fill several large warehouses in anticipation of tighter economic restrictions. This might result in artificial global scarcity that could haunt the chip sector for years to come.
Across generations, the majority of US adults are concerned about the privacy of their health data within smartphone apps, according to Morning Consult. While the percentage of those with concerns has declined for all except Gen Z since 2021, older adults are still more likely to have this worry.
FuboTV hits key milestones: TV alternative reports $1 billion in annual revenues and $100 million in yearly ad sales, but can they keep it up?
On today's episode, we discuss why Disney+ lost around 3 million subscribers, how much its new ad-supported tier can move the needle, and whether The Walt Disney Co. is more likely to buy the rest of—or sell—Hulu. "In Other News," we talk about how connected TV (CTV) viewers feel about "enhanced" ad formats and what a new category of video called "accompanying in-stream" is all about. Tune in to the discussion with our analyst Paul Verna.
TikTok’s “Sounds for Business” library needs an expansion fast: The new library is designed to court small businesses, but the small catalog could be a problem.
Europe expands IT budgets in face of recession fears: Artificial intelligence, cloud computing, and software are technology’s bright spots, while devices continue to slump. We look at Europe’s growth opportunities.
Google holding its own in ChatGPT competition: Google’s search revenues and downloads haven’t been damaged by ChatGPT and Bing AI, but it needs to hit a homerun with Bard release.
Web3 is intrinsically linked to crypto, which is in crisis. Web3 users can’t touch applications without touching crypto.
The AI-driven future is here for streetwear company Snipes, according to Jenna Posner, chief digital officer, speaking at eTail West 2023 this week. Snipes is using AI tools now to integrate new merchandise into its platform, driving efficiency for getting product listings live.
The tech gap exacerbates the underserved cohort’s financial risk. Collaborating with digital challengers could change that.