It’s our third episode of Brand Anatomy, where we get exclusive looks inside leading brands! Today, eMarketer Briefing director Jeremy Goldman sits down with Ryan Alovis, CEO of LensDirect, to discuss how his direct-to-consumer (D2C) brand pivoted toward subscriptions to build a profitable D2C business, what marketing channels he leverages, and the benefits of being a smaller, more nimble player in the market.
The past 18 months have been a whirlwind in retail, with consumers adapting to technology at a faster clip and retailers looking to bridge the gap between online and in-store. However, total retail sales will dip slightly in the new year before returning to pre-pandemic levels in 2023 and beyond.
Pennyworth aims to tap niche demographic with full app launch: The UK neobank’s app offers personalized financial planning and has a forthcoming savings account—all aimed at the “aspiring affluent”
Facebook earnings hint at slower growth and a challenging road ahead: While revenues surged and beat analyst estimates, executives warned that younger consumer attrition and targeting capabilities could take years to solve.
Bunq’s multi-currency offering simplifies pan-European banking: Letting users send, receive, and store money in six currencies and adding local IBAN support makes travel banking feel local.
The smartphone industry is feeling the squeeze of the semiconductor shortage.
Insider Intelligence analysts Adriana Nunez and Tyler Van Dyke recap a session at this year's "Money 20/20" event.
Uber is expanding grocery delivery in Europe ahead of US slowdown: The service faces steep competition abroad where delivery services are also on the rise.
There’s no place like home for remote clinical trials: Medable scored a whopping $304 million in funding to expand its decentralized clinical trial capabilities—we explore why decentralized clinical trials are here to stay well after the pandemic.
With the future of ad revenue looking dim, Facebook announced the creation of a new business segment for Facebook Reality Labs.
Advertisers want in on climate and sustainability coverage: Several publishers reported a heavy increase in advertiser interest around climate coverage compared with last year.
Among connected TV (CTV) companies we forecast, Hulu will lead in US ad revenues in 2021 at $3.13 billion, up 44% over 2020.
At Money20/20 USA, a community bank’s executive VP and two fintech founders shared lessons learned from a successful infrastructure modernization initiative.
The Verizon-Amazon partnership could boost connectivity for individuals in rural and remote areas, but the ecommerce behemoth will need to ramp up investments or eye smaller satellite targets to play catch up with SpaceX.
The corporate credit card fintech raised $300M just 6 months after its last mega-round, enabling it to continue building out its product suite.