A green fintech taxonomy offers building blocks for more consistent assessments of business’ ESG disclosures.
On today's episode, we discuss the severity of Facebook's young people problem, if we're looking at this issue the wrong way, and whether Instagram can continue to pick up the slack. We then talk about what to make of Twitter's CEO and co-founder Jack Dorsey stepping aside and a reordering of teens' favorite social media platforms. Tune in to the discussion with eMarketer principal analyst at Insider Intelligence Debra Aho Williamson.
Corona drives home commitment to sustainability with branded island: As loyalty slips, the beer brand and others hope flashy marketing moves will keep customers in the fold.
CEO Dan Schulman said volume skyrocketed 400%, which may foreshadow performance for the rest of the season.
Digital and alternative advertising lift overall ad spending in 2021: As spending returns to pre-pandemic levels, it’s become clear advertisers find emerging channels more appealing than traditional ones.
It joins a string of banking players that have ended or deemphasized the charges—and has several options for replacing the revenue it forgoes.
Nubank’s slashed IPO price range suggests softer investor interest: The Brazil-based neobank cited changing market conditions for its markdown. But the drop also shows it’s less confident in its sought-after valuation.
HSBC’s addition of investing to its app could attract and keep users: The new feature, which includes 10 selected portfolios and a £50 ($64.12) minimum to start, targets the underpenetrated investing audience of UK young adults.
Among marketing professionals worldwide, 81% send newsletter emails, which may not be surprising if you’ve taken a look at your inbox recently.
Publishers are wary of Amazon Live, citing growth and revenue issues: The ecommerce giant’s live shopping product lacks the native audience of other platforms looking to get in on the social commerce wave.
Usage of buy now, pay later (BNPL) services has soared across generations in the US, especially among Gen Z.
These are boom times for digital advertising. While the pandemic battered the economy, the job market, and consumer confidence, it did little to quash a bonanza in digital ad spending. Still, there are challenges ahead for the industry, including grappling with the thorny issue of measuring ad performance across fragmented media platforms and walled gardens.