Generative AI is driving healthcare IT spending: Health execs are scrambling to develop AI strategies in 2023 and boost their IT budgets. Vendors that don’t have the right solutions will be replaced.
Consumers globally experience discrimination in healthcare: It’s causing them to lose faith in medical institutions. Providers and marketers must work to rebuild patient trust.
Non-physician medical visits are increasing: Nurse practitioners and physician assistants are performing more patient visits, mostly for low-acuity conditions. The US healthcare system is inching closer to team-based care.
Doctors change their minds about generative AI, for the better: A worldwide survey of doctors and nurses found a marked shift in their thinking about the tech. But they’re still not ready to let AI call the shots.
Digital health startups to watch: We spotlight clinical trial simulator QuantHealth and age tech company Blooming Health on the back of fresh funding.
Lack of insurance coverage plagues another DTx player: Akili is the latest example. But will pivoting to a direct-to-consumer model work?
Geek Squad helps improve patients’ care plan adherence: Best Buy Health and Geisinger expanded their chronic care management partnership. We think Best Buy’s Geek Squad value prop puts it ahead of other behemoths in home healthcare.
Young patients want their wearable health data sent right to clinicians: But this vision for connected health won’t become a reality anytime soon.
Doctors without (state) borders: Almost one-quarter of all US physicians have two or more active state licenses—a record high. Demand for telehealth services will likely keep those numbers growing.
Emphasizing health, environmental awareness, machine learning, and the mandated USB-C standard indicates the innovation taps are running dry.
The care-at-home movement hasn’t taken off: But activity should quickly ramp up as big healthcare brands make massive home health investments.
Provider directories are a customer service tool: Health insurers and providers must ensure their online directories are accurate. Consumer trust is earned or lost based on the information they receive there.
Doctors spread misinformation, too: A small group of “trusted” experts may have caused some harm to patients with their social media content during the pandemic.
Digital health startups to watch: We spotlight virtual care solutions company TapestryHealth and SUD recovery platform Kyros on the back of fresh funding.
Gen Z patients avoid the doctor: Younger consumers are deferring care more often than older ones. Here’s how healthcare providers and marketers can effectively connect with Gen Z.
Modality matters for mental health patients: Practices that don’t offer both telehealth and in-person visits risk losing patients or affecting their continuing care. Clinicians need to set their rules upfront.
Medical bills are paid faster via portals: Patients want digital channels like text messages and emails over phone calls and paper statements. But clear messaging is growing in importance.
Someday, doctors will trust AI for clinical diagnoses: Generative AI tools are getting better at medical exams, but the day that doctors trust them for making diagnoses is still a long way off.
Digital health startups to watch: We spotlight healthcare staffing platform Nursa and MSK health company Figur8 on the back of fresh funding.
Oura Ring sleep data can now be shared with Talkspace: We explore how a new partnership between the two companies is a play for each to reel in new members.