LinkedIn leads in news trustworthiness among social players: Platforms with lower info reliability scores could suffer from lower time spent, which affects ad revenues.
How long will the writers strike go on? Countless high-budget productions have stopped in their tracks, but the fight could go on for months.
Is Google reversing its tone with publishers? A $100 million deal with The New York Times is good news for the newspaper but doesn’t affect other publishers.
China is way ahead on the necessary guardrails to ensure adoption of the technology. Beijing hopes to lead global AI standardization.
Educators in Asia are increasingly exploring the metaverse for instructional purposes. This could lead to wider adoption and lay the foundation for future VR users.
Podcast ad spend is dispersing from the most popular shows: Advertisers looking to maximize effectiveness are putting budgets behind a larger range of content.
NFL looks to get younger viewers in its game: League enlists Gen Z influencers to capture Sunday Ticket signups, but it could be a hard sell.
News media make gains in trust: US poll puts The Weather Channel at No. 1 but shows differences across political persuasion.
Fubo stock surges 31% on strong earnings: Sports-focused live TV streaming service says it will be cash-flow positive by 2025.
Live Nation’s thrives amid scrutiny: Company reports record $3.1 billion Q1 revenue and 19.5 million event attendees.
YouTube is no longer separate from the streaming wars: Almost half of its viewership is on TVs, and advertisers are spending heavily on the platform.
ChatGPT’s popularity, its impact on businesses, and potential for misuse are pushing governments and regulators to set limits. Where do they even begin?
Both companies are fighting to grab a larger share of digital ad spending growth.
While the platform’s ad-supported tier gains momentum, Netflix needs to beef up its targeting capabilities to win advertisers over. Meanwhile, viewers may be turned off by a heavy ad load and a crackdown on password sharing. But global growth shows promise for Netflix’s future.
Meta's major monetization of minors mishap: The FTC has proposed to bar the social giant from using children's data for their ad business.
IBM is all in on AI and even predicts it can replace thousands of jobs with technology in the next five years. Premature announcements could keep tech talent away.
Shoppable media is gaining momentum as brands look for ways to narrow the gap between discovery and purchase. Just this month, Pinterest, NBCUniversal, Meta, and Yahoo announced shoppable media updates. From AI to QR codes, we dive deeper into these developments and why they may give companies an edge.
As AI adoption intensifies, so does the need for regulation. AI companies have an opportunity to help creative industries navigate new applications responsibly.
Hollywood movie and TV writers strike: The move will have a massive impact on the entertainment world.
Time spent is decreasing across cable and broadcast TV but increasing in streaming. In Q4 2022, streaming boosted overall time spent with TV among US adults, reversing the decline in TV viewing over the past few years, according to Nielsen.