eMarketer Podcasts

On today's episode, in our "Retail Me This, Retail Me That" segment, we discuss the advantages of private label brands and what they need to do to succeed moving forward. Then for "Pop-Up Rankings," we rank the top five private label brands with the cultiest followings. Join our analyst Sara Lebow as she hosts analyst Suzy Davidkhanian.

On today's episode, we discuss the different types of cryptocurrency, the significance of paying with it, and what's most likely to drive adoption. "In Other News," we talk about the most significant short- and- long-term changes of the fintech bubble bursting and how neobanks plan to actually make some money. Tune in to the discussion with our analysts Grace Broadbent and David Morris.

On today's episode, we discuss how much TikTok is making from advertising revenues, the most interesting thing to note about its users, and some of the most interesting ways advertisers are engaging on TikTok. "In Other News," we talk about what the best social commerce experience is and the big takeaway from Instagram letting users share nonfungible tokens (NFTs). Tune in to the discussion with our analysts Jasmine Enberg and Zach Goldner.

On today's episode, we discuss whether connected TV (CTV) ads are living up to the hype, what to make of the Twitter deal being put on hold, what Facebook's retirement plan may be, where Big Tech goes from here, the impact of Klarna's new "Virtual Shopping" service, an unpopular opinion about market cap, some stats about American travelers, and more. Tune in to the discussion with our director of forecasting Oscar Orozco and analysts Paul Verna and Blake Droesch.

On today's episode, we discuss how a Netflix tier with ads could affect the company, its users, and advertisers, what price point it may come in at, how many users will switch over, and what advertisers should make of this potential inventory. "In Other News," we talk about how much overlay ads move the needle and Peacock's new In-Scene Ads. Tune in to the discussion with our analysts Paul Verna and Ross Benes.

On today's episode, in our "Retail Me This, Retail Me That" segment, we discuss direct-to-consumer (D2C) brands: where they started, what they’re up to now, and where they’re headed. Then for "Pop-Up Rankings," we rank the top five D2Cs that are going to endure in the digital age. Join our analyst Sara Lebow as she hosts analyst Andrew Lipsman.

On today's episode, we discuss how wearable tech devices will shake up healthcare, which features will make health wearables a must-have, and how Amazon and Apple will continue to disrupt the industry. "In Other News," we talk about why digital pharmacies are getting in trouble and what we should make of telehealth companies slowing down. Tune in to the discussion with our analysts Lisa Phillips and Rajiv Leventhal.

On today's episode, we discuss how many people are cryptocurrency owners, which direct-to-consumer companies are leading the category, and what Meta's overall ad revenues total up to. "In Other News," we talk about the number of people who aren't using the internet and whether consumer enthusiasm for DoorDash will remain high. Tune in to the discussion with our analysts Whitney Birdsall and Nazmul Islam.

On today's episode, we discuss Elon's pitch deck plans for Twitter, lululemon athletica betting on the future of connected fitness, how to best augment our reality, how fast online checkout should be, what kind of power video podcasts hold, an unpopular opinion about 15-minute grocery delivery, and where Nobel prizes come from. Tune in to the discussion with our analysts Evelyn Mitchell, Blake Droesch, and Paul Verna.

On today's episode, we set aside the Elon Musk buyout and discuss how Twitter did in Q1: what to make of the overcounting news, how engagement looks, and the most important revenue figure. "In Other News," we talk about whether we'll start to see startups reshaping social media and the biggest takeaway from Snapchat's new flying camera. Tune in to the discussion with our analyst Jasmine Enberg.

On today's episode, we discuss why Amazon is slowing down, its Buy with Prime initiative, and how Amazon's advertising business is getting on. "In Other News," we talk about whether Walmart+ is actually competing with Amazon Prime and what Target's strategy has been to compete with Amazon. Tune in to the discussion with our analyst Andrew Lipsman.

On today's episode, we discuss how Spotify performed in Q1, what's driving its subscriber engine, and whether its expected hi-fi streaming tier can help move the needle. "In Other News," we talk about whether gaming is critical to brand objectives and what to make of Pinterest's mixed signals. Tune in to the discussion with our analyst Daniel Konstantinovic.

On today's episode, we discuss the real reasons why Elon Musk bought Twitter, the good, the interesting, and the confusing changes we expect to see from the platform, what advertisers should be considering at this point, and what Twitter might look like by next year. Tune in to the discussion with our analyst Jasmine Enberg and Briefings director Jeremy Goldman.

On today's episode, we discuss whether augmented reality (AR) and virtual reality (VR) will rival the smartphone as the next big platform, the impact of 3D advertising, how in-store shopping habits have changed, whether there really is an attention economy slowdown, what to do about inflation, an unpopular opinion about video chats, which way people fold their arms, and more. Tune in to the discussion with our senior director of Briefings Stephanie Taglianetti, director of forecasting Oscar Orozco, and analyst Dave Frankland.

Join our analysts Debra Aho Williamson and Andrew Lipsman as they analyze the three legs of Meta's advertising stool—usage, monetization, and commerce—in the wake of the social media giant's Q1 2022 earnings. Get their "Behind the Numbers" take on what's really going on with Meta's business and what it means for the company's future.

On today's episode, we discuss what to make of Meta's turnaround user growth and slowing ad sales. "In Other News," we talk about the most important thing to pay attention to when it comes to influencers this year and whether Reels is Facebook's future. Tune in to the discussion with our analyst Jasmine Enberg.

On today's episode, we discuss what to make of Google's Q1 and what is behind YouTube's slowing growth. "In Other News," expect to learn about the future of the video streaming bundle and what kind of an impact the newly formed Warner Bros. Discovery can have on the media world. Tune in to the discussion with our analyst Paul Verna.

On today's episode, we discuss whether Snapchat is consistently growing or coasting. "In Other News," we talk about what Snapchat's involvement in the metaverse might look like and why BeReal may be Gen Z's new favorite social media app. Tune in to the discussion with our Briefing director Jeremy Goldman.

On today's episode, we discuss Elon Musk buying Twitter, retailers' efforts on hybrid shopping, how to keep consumers' attention, the first Meta store, how much the average American gets back in their taxes, and more. Tune in to the discussion with our analysts Yory Wurmser and Blake Droesch and director of reports editing Rahul Chadha.

On today's episode, we discuss what to make of Netflix's user declines and whether adding commercials can help them. "In Other News," we talk about why CNN+ has already shut down. Tune in to the discussion with our analysts Ross Benes and Daniel Konstantinovic.