Google targets sensitive advertising categories: The search and display giant is allowing consumers to see fewer ads on certain topics, but who decides what’s sensitive and what isn’t?
The card network posted Q1 growth across the board—especially in cross-border volume—despite boycotting Russia.
Almost one-quarter of US adult Netflix users aren’t paying to use the platform. The majority, or 63%, pay full cost, while 14% share the fee with other users. Netflix’s challenge is to figure out how to get freeloaders to pay their dues.
Victoria’s Secret adds Amazon to its ecommerce playbook: Selling on Amazon’s marketplace enables retailers to find online shoppers where they’re already looking. But doing so comes at a cost.
Pinterest is doing fine, despite a decline in monthly active users: The platform’s inherent ability to serve as a social discovery engine makes it highly valuable to advertisers..
Search engines’ dominance for online product research is losing out: Consumers in Latin America increasingly prefer to search for products on retail sites such as Amazon or Mercado Libre.
Nearly two-thirds of US consumers would give away their email address for a $20 coupon or discount code. Some 31% would provide their full name, and 23% would enter their phone number. That said, 27% wouldn’t be tempted to hand over any of that data or their home address.
The payments behemoth singled out digital wallets as a way to boost engagement going forward.
The pandemic has significantly disrupted brand loyalty: Worries over inflation and supply chain issues are causing customers to prioritize price and availability.
On today's episode, we discuss Elon Musk buying Twitter, retailers' efforts on hybrid shopping, how to keep consumers' attention, the first Meta store, how much the average American gets back in their taxes, and more. Tune in to the discussion with our analysts Yory Wurmser and Blake Droesch and director of reports editing Rahul Chadha.
Christina Cubeta, chief merchandising officer of Florists’ Transworld Delivery (FTD), shared with Insider Intelligence how cultural trends impact the creation of their products.
US consumers are switching to private label brands: While 90% of US adults who switched from national to private labels did so for a better value, bigger assortments and membership perks were also motivators.
Walmart adds fashion star power: WIth new partnerships in fold, the retailer pushes into stylish activewear, swimwear, and furniture at the same time it emphasizes a value-oriented message.
Payments volume grew 17% YoY in Q2 despite leaving a major market. Visa is focusing growth ambitions on new tech like open banking.