Amazon’s AR push: The ecommerce giant has opened an in-person hair salon to show off its new augmented reality (AR) tools. Were Amazon to integrate AR into its site, it could make this experimental mode of shopping commonplace.
Here's why some consumers don't buy eco-friendly products
Lululemon wants consumers to return their leggings: The company is piloting a way to recycle or resell used products with sustainability in mind, and customers will receive store credit for their old clothes.
On today's episode, we discuss why companies are now making a sustainability push, examples of companies incorporating sustainability practices, and how much sustainability initiatives really matter to consumers. We then talk about the potential impact of a new Digital Markets Unit regulatory body, and what store closures and returning to the office look like in the UK. Tune in to the discussion with eMarketer principal analysts at Insider Intelligence Karin von Abrams and Victoria Petrock.
New data on Walmart Plus: A survey from industry researcher Field Agent shows that Walmart Plus may see higher churn relative to Amazon Prime.
Brands are looking at D2C as a stellar option: D2C ecommerce sales grew 45.5% in 2020, and we expect further growth going forward.
From product-focused creative to augmented reality tools and a proprietary delivery service, furniture seller Article is dedicated to great customer experience every step of the way. Watch Industry Voices with Duncan Blair, vice president of marketing at Article, to learn how its white-glove strategy has introduced consumers to online furniture shopping over the past year.
Advertisers continue pouring more money into Amazon’s ad products: Ecommerce shopping is permanently stepped up, and spending on ad placements including Sponsored Products and Sponsored Brands is still paying off.
Amazon will outsell Walmart by $300 billion
The mobile peer-to-peer (P2P) space has grown in popularity over the years, thanks in large part to three key players that are propelling immense growth in both users and payment transaction value.
Traditionally, travel advertisers including online travel agencies are among the biggest search ad spenders on Google. That business tanked last year, but ecommerce-related search advertising outperformed thanks to the supercharged digital retail environment.
On today's episode, we discuss what "going back to the office" may actually mean, the dawn of “tiered-access journalism,” video safe havens for brands, possible surges in travel plans, Facebook's new video speed dating app called Sparked, why the Rubik's Cube was invented, and more. Tune in to listen to the discussion with eMarketer principal analysts Jillian Ryan and Jeremy Goldman, and analyst at Insider Intelligence Blake Droesch.