McDonald’s seeks some loyalty: The company is gearing up to launch its MyMcDonald's Rewards program nationwide this year, following more than six months of testing.
Earlier this week, Mars Wrigley’s M&M's brand gave fans a sneak peak of its Super Bowl ad via Zoom, its first-ever "virtual" debut. It’s just one of several efforts the company is working on leading up to Sunday’s big game.
In a letter to Amazon employees published Tuesday afternoon, Jeff Bezos announced that he would step down as CEO and transition to executive chairman, where he'll focus on "new products and early initiatives." Andy Jassy, who is currently CEO of Amazon Web Services, will replace him.
Big tech reports in: Amazon and Google will report their earnings today—we'll be watching for what the holidays looked like for Amazon and whether search advertising growth continued into Q4 for Google.
Who really holds the purse strings?