Today marks a big milestone at Insider Intelligence: We launched our new platform, unifying our two brands (eMarketer and Business Insider Intelligence) into a single online experience and expanded our Financial Services coverage. We also just published a report that’s been long in the making--and it happens to be our very first under the new brand.
Almost 600 million people in China will send and receive money via a mobile app this year, a habit driven in large part by WeChat's 2014 introduction of virtual "red packets."
Facebook finally rolled out its long-awaited Live Shopping feature, its latest foray into livestream shopping as the format explodes in China amid the pandemic.
Though several of the largest smart speaker developers—including Amazon, Google, and Apple—and other retailers hope to entice more shopping and buying via voice, consumers are not nearly as enthusiastic. As a result, we have downgraded our forecasts for smart speaker shoppers and buyers from previous years.
One out of every four social network users in Russia will be social buyers this year, as the country's VK app drives growth.
Publisher Group Nine has launched its new online marketplace Swipe.Shop specifically for mobile, yet another publisher jumping on commerce.
Instagram is centralizing Reels and Shop on its app homepage as Facebook tries to more aggressively push its TikTok clone and become a bigger social commerce player.
With businesses closed during lockdowns, the growth of online shopping accelerated so quickly that sales numbers have reached heights that we didn’t anticipate until 2022. Among those who already shop online, the pandemic has also sped up the adoption of alternative shopping behaviors, such as social commerce.
FreshDirect, like nearly all brands, has had to listen, test, learn, and pivot amid the pandemic.
Business Insider Intelligence research analyst Daniel Keyes, eMarketer principal analyst Andrew Lipsman, and senior forecasting analyst at Insider Intelligence Cindy Liu discuss the overachieving retailers of Q3—Peloton, Etsy, and Wayfair. They then talk about the EU's antitrust charges filed against Amazon, VF Corp.'s acquisition of Supreme, and Verishop launching a social network within its app.
Walmart has reported a significant uptick in digital sales over the past six months, and it has likely won business from Amazon as the pandemic affected logistics.