While some consumers’ finances are improving, other consumers are falling deeper into debt
It will likely mirror the rules forming in the US, regulating BNPL providers as credit card companies
The last-mile delivery market is in flux: Retailers' desire to curb ballooning costs presents an opportunity for companies like DoorDash to grab share from UPS and FedEx.
The prototype AI search engine could reshape search dynamics by offering a more conversational and customizable user experience.
Publicis Groupe’s $500 million investment in creators: The French ad firm purchased influencer marketing company Influential as interest in creators grows.
Walmart+ Week member participation rose thanks to popularity with wealthy shoppers: While Amazon’s Prime Day sale attracted twice as many participants, its lead is narrowing.
Chinese brands squeeze out US rivals: Apple, Starbucks, Nike, and McDonald’s are among the companies losing share in the world’s second-largest economy.
After a years-long wait, the largest fintech by valuation secured its banking license, fueling its plans for further expansion.
B2B and B2C brands beware: Effective crisis communication requires sincere apologies and transparent updates, as demonstrated by the CrowdStrike fiasco.
“Amazon is in such a unique position to give us an idea of broader consumer sentiment because of their scale and reach,” our analyst Sarah Marzano said on an episode of the “Behind the Numbers: Reimagining Retail” podcast. This year, nearly three-quarters (72.7%) of all US households will be Prime members, according to our July 2024 forecast. “If we examine the behaviors that emerge from Prime Day, we get a good sense of how consumers are feeling.”
Healthcare organizations are moving slow with genAI tools: They’re concerned with the tech’s risks and unclear industry regulations. Here’s what it means for AI developers.
Walmart is expanding its specialty pharmacy presence: With a multi-billion dollar market opportunity in-play, its decision to open 25 new autoimmune-focused specialty pharmacies across the US is smart business.
CVS Caremark to pay $45M to Illinois in PBM settlement: While it may seem like the walls are finally closing in on PBMs, paying multi-million dollar settlements is just part of doing business for pharma’s middlemen.
21% of marketers worldwide will revolve US sponsorship efforts around the Olympics this year, putting it ahead of the NFL (20%) and NBA (18%), per January 2024 data from Genius Sports.
On today's podcast episode, we discuss what to make of Google deciding to keep cookies, whether a Spotify for movies service could work, if people will want to have a conversation with their newspaper, if Disney can be as addictive as Netflix, why there are more Olympic teams than countries, and more. Tune in to the discussion with host Marcus Johnson, our analysts Ross Benes and Blake Droesch, and vice president of content Paul Verna.
“Deadpool & Wolverine” comes out this week, following a number of cross-promotional activations that have taken advantage of star Ryan Reynolds’ ad prowess. Marketing surrounding “Deadpool & Wolverine” borrows a page from the pink playbook used by “Barbie” ahead of its release a year ago.
2,500 SAG-AFTRA members demand safeguards after job losses and failed talks, highlighting the urgent need for ethical AI use in the gaming industry.
Deadpool & Wolverine breaks preview earnings record: Marvel's latest film shatters R-rated preview gross, signaling major success for the MCU.