Google’s Q2 profit climbed 29% to $23.6 billion, driven by search and AI cloud services as anticipation for AI products grows.

On today's podcast episode, we discuss how organic social is having a resurgence, what brands are building communities around, and how brands are embracing ad-free features like the comments section and direct messaging. "In Other News," we talk why the ad market still feels so bleak and what X can do to turn the ship around. Tune in to the discussion with our director of Briefings Jeremy Goldman.

Amazon’s Subscribe & Save program lost share across nine of the top 10 consumer packaged goods (CPG) categories between 2023 and 2024, according to June data from Numerator.

Although price is crucial in back-to-school shopping this year, consumers are ready to spend. Discounting will be essential for retailers to secure their share of back-to-school sales, as will employing omnichannel strategies to connect the physical and digital experience.

“Google will account for over half of search ad spending this year, but Google's not the perfect fit for every query that every person could ever ask,” our analyst Evelyn Mitchell-Wolf said on a recent EMARKETER webinar. “It never has been, and now consumers are also going elsewhere to satisfy their search needs.”

The incident confirmed that the OCC’s concerns about banks’ ability to navigate major operational challenges are valid.

TikTok Shop reverses course on European expansion yet again: The marketplace will launch in Spain and Ireland as early as October as it tries to catch up with its competitors.

Transferring some Walmart cardholders to Quicksilver will help it capture more consumer spend and retain customers as the Walmart tie-up ends

The launch helps the NPCI expand the UPI’s use cases and can boost the payment method’s fast-growing volume

That may damage its customer relationships and prove costly when the UK’s new fraud rules go into effect

Peacock's Q2 performance is mixed: Subscriber drop contrasts with reduced losses, as the streamer leans into price hikes and exclusive content.

Albertsons’ same-store sales rose 1.4% in Q1: The grocer expects headwinds due to the confluence of rising labor costs, declining margins, and the cycling of food inflation.

Mayo Clinic, Epic, Abridge develop genAI tool for nurses: The platform will help relieve nurses’ administrative burden, but they still have concerns about AI in healthcare.

40% of drugs approved in the past decade will be blockbusters: We unpack a new forecast of projected drug sales and explore if forthcoming industry headwinds will be enough to curb revenue growth.

Hims & Hers adds longtime Novo exec to its board: Here’s what the appointment tells us about Hims & Hers’ ambitions in the GLP-1 space.

Antitrust concerns influenced Wiz’s decision to decline Alphabet’s $23 billion bid. The security firm has its sights set on an IPO as Google goes back to the drawing board.

Spotify’s advertising efforts are paying off: The music platform posted a record Q2 thanks to strong ad growth and subscription changes.

Major gaming studios are accelerating the use of genAI in game production, resulting in developer and creative job losses and mounting ethical concerns

Netflix games is still hanging on: The company announced it’s working on 80 games, and recently launched a first-ever hub for its titles.