Asia-Pacific remained a global hotspot in 2023, with six of the top 10 fastest-growing retail ecommerce markets worldwide. In particular, China's online shopping market showed signs of resiliency, with growth rates in the double digits.

“What’s really exciting about retail media is a lot of it is uncharted territory,” said Paul Longo, general manager of retail media at Microsoft. “We’re in inning two, inning three. What’s gotten us here will not get us where things need to be.”

Hispanic digital media usage rivals or exceeds that of the total population on most media platforms, especially Instagram and WhatsApp. Their strong online presence and enthusiasm for sharing product recommendations with friends make them both a target and an ally for advertisers.

Payment networks provide the infrastructure (rails) through which funds flow between payers and recipients. They come in different flavors based on settlement speed, supported transaction types, costs, and operational hours.

Mobile commerce growth increases the impact of a straightforward checkout process: Half of consumers surveyed consider how easy a merchant’s checkout process is when deciding where to shop.

South Korea cracks down on Chinese ecommerce players as their influence worries local retailers: AliExpress, Temu, and others will now be subject to greater scrutiny over consumer protection measures and other business practices.

Fast-food franchisees explore cost-cutting options as California minimum wage hike looms: Operators are laying off workers, outsourcing delivery, and investing in automation—in addition to raising prices.

The lines between PCs, consoles, and mobile devices are blurring as powerful smartphones and improved connectivity enable seamless cloud gaming.

Political ad spend will hit $12.32 billion this year, according to our December 2023 forecast. That’s nearly three times what it was in 2016.

Walmart is likely to bring Vizio advertising data in-house: While the company hasn’t yet sent a clear signal, it’s time for advertisers to start preempting the change.

Ever wondered how many listeners Joe Rogan has? A new Spotify feature lets you see exactly that and reveals figures for other popular shows.

Snapchat's new Sponsored AR Filters enhance post-snap engagement: This affordable, versatile tool could grab incremental ad dollars and boost brand engagement.

Offsite programmatic retail media ascendant: A 167% spike in the category will help drive US retail media to $81.6 billion by next year.

Proposed changes to Big Tech’s business model fall short, and now a trifecta of investigations could put pressure on tech giants’ wider expansion in the region.

For Gen Z, music festivals like Coachella or Stagecoach aren’t just about the music—they’re about self-expression. Because of how closely Gen Z links festivals and fashion, apparel brands like Pascun are using the events to connect with the young festivalgoers. And Pinterest is tapping both online and on-site activations for Coachella.

Grand Theft Auto 6 delayed as Rockstar Games calls employees back to office: It wants to boost productivity, but RTO mandates can have the opposite effect.

The US housing market perked up in February: But retailers in adjacent categories remain under pressure as housing turnover stays near a 40-year low.

Amazon has an ‘AGI for everyone’ vision: Like its Big Tech counterparts, it’s racing to develop the technology. A super-intelligent personal assistant will bring heightened benefits and risks.

They feel they’re lagging behind others they see on social media, but they don’t understand exactly what financial goals to aim for.