But the solution may struggle to gain traction given consumers’ unreadiness to adopt the technology
Providers are leaning on AI to stop bad actors while also maintaining an easy and quick checkout process
Retail returns will top $1 trillion in 2025: But growth will slow as retailers impose stricter policies, albeit at the risk of hurting sales.
President-elect Trump’s plans to cut EV incentives and expand oil production could drive up vehicle costs, undermining Biden’s clean-energy policies.
US paid retail membership fee revenues will be higher than ever before in 2025, reaching $46.39 billion, according to our May 2024 forecast. That’s an increase of 10.8% YoY, with over half (51.8%) of these revenues going to Amazon.
Tom Holland’s Bero brand is now in 1,400 Target stores: The nonalcoholic beer aims to chart a course similar to the success of celebrity-driven spirits brands.
CES underscored AI’s growing role in daily life and the rise of AVs and smart glasses. Promises of convenience stir debates about technology’s societal impact.
Could Trump’s second term include a ban on D2C pharma ads? We examine the likelihood of a ban and explore what more oversight of drug ads on TV means for pharma marketers.
Hippocratic AI rolls out AI agent app store: Licensed US clinicians can use the store to create “AI agents” that carry out certain clinical tasks, helping to augment their work and free up time for direct patient care.
Walgreens’ Q1 earnings report sends shares soaring: For its Q1 turnaround to translate into long-term success, the company will need to foster an improved experience that convinces customers to actually step foot in its stores.
Venu Sports is officially dead: Disney, Warner Bros. Discovery, and Fox are scrapping the controversial sports streaming service to focus on existing products.
Social fuels streaming: Netflix invests in BookTok sensation “Twisted Love” as TikTok reshapes publishing and adaptation strategies.
SpaceX, OpenAI, and others are choosing private funding over public markets to safeguard innovation, avoid scrutiny, and maintain competitive advantages.
Regulatory clarity should usher in an era of accelerated crypto ownership and payments adoption—although it won’t happen overnight
Delta expects 2025 to be its best year yet: The airline is confident travel demand will soar as wealthy consumers and business travelers increase spending.
Over half of retailer executives say that they implemented a return fee to discourage customers from initiating returns, according to October 2024 data from Optoro. Thirty-nine percent of executives said they launched a fee to discourage excessive or abusive returns, while 20% said it is to make it difficult or discourage customers from returning products.
The National Retail Federation (NRF)’s Big Show is happening in New York City this weekend, and will offer an opportunity for retail media networks (RMNs) to pitch themselves to advertisers. Even though retail media is huge—exceeding $62 billion in US ad spend this year per our forecast, most of those ad dollars will go to the biggest RMNs. The remaining players are vying over the same $8.58 billion that isn't scooped up by Amazon, Walmart, or Target.
As of February 16, 2025, Google will sanction advertisers to use digital fingerprinting, a data collection technique that gathers information about a particular device, browser, or user.
There’s no replacement for TikTok, especially for small or up-and-coming creators who rely on TikTok to build an audience and start monetizing. However, creators strongly favor Instagram for audience growth.