In 2027, enterprise spending on generative AI solutions worldwide will reach $151.1 billion, growing nearly eightfold from its total in 2023, according to the International Data Corporation.
Payments funding is off to a strong start in 2024 after a couple of rough years
Target opened 12 new large-format stores last year: Those locations feature large back rooms to support the retailer’s same-day fulfillment services.
Nearly 53,800 restaurants opened their doors last year: That was up 10% year-over-year. That growth shows no sign of abating as several chains plot aggressive expansion plans.
Digital health at CES 2024: AI in healthcare was showcased at CES 2024. We explore how marketers can capitalize on the trend.
Concerning cancer trends for 2024: Cancer rates are down overall, but don’t be misled. Cancer patients are getting younger and there are still overlooked populations getting sicker.
Physicians seek temp positions for better work-life balance: Healthcare employers still face staff shortages and rising labor costs. Physicians want better compensation and flexible work schedules. It’s time for both sides to talk.
On today's podcast episode, we discuss how Walmart plans to use AI to enhance the customer shopping experience, Instacart pushing smart carts into in-store retail media, why consumers are dissatisfied with their in-store shopping experience, how best to reduce clothing returns, the rise—and potential fall—of the Marvel Cinematic Universe, and more. Tune in to the discussion with our vice president of content Suzy Davidkhanian and analysts Blake Droesch and Carina Perkins.
Not every trend gets the headline it deserves. Our analysts spotted three undervalued ad mediums (in games, shoppable media, and ride-share companies), each holding an opportunity for advertisers to diversify their spend, explore formats, and identify untapped audiences. Here are the ad forecast trends you need to know.
Microsoft, Amazon, and Google AI startup deals raise red flags at the FTC: The agency is inquiring about potential antitrust practices, but Nvidia’s new strategy could nullify the effort.
Levi Strauss announces layoffs as forecast disappoints: The company is reducing its workforce amid a major D2C push.
Compliance with the DMA comes with fees and risks. Sideloading is allowed, but unvetted apps increase user risk. The big win for EU regulators could set a global precedent.
Samsung takes on Apple with chatbot smartphone integration: Its Galaxy S24 will use Baidu’s Ernie in an AI-enabled device pivot to take on Apple’s dominance.
Vodafone and Three UK’s proposed £15 billion merger faces opposition by the CMA and could reshape the UK telecom landscape and current consolidation trend.
Chinese consumers will take 9 billion trips this Lunar New Year: But their strong desires to travel may not be enough to spur a retail recovery.
Google launches a chatbot for advertisers: The tool lets advertisers generate cheap creative for ads, opening the door to new brands.
With OpenAI’s new GPT Store, an Apple App Store-like interface that opened earlier this month, SEO professionals can share their own custom versions of ChatGPT with premium subscribers. But these collaborative innovations aren’t without their challenges. Generative AI can’t do everything, and it can be hard to vet new tools in the store.
Temu takes a page from Shein: It plans to open its marketplace to US and European sellers. But it may face the same challenges that have plagued Shein’s similar strategy.
Healthy consumer spending drove better-than-expected GDP growth in 2023: That momentum looks set to continue in 2024, as the strong labor market and easing inflation boost confidence.
The world’s leading agencies want more AI. Are ad jobs safe? Publicis Groupe is the latest giant to invest in the tech, but humans aren’t obsolete just yet.