YouTube TV boosts prices due to rising content costs: Platform faces competition from other streaming services, and higher fees could push cord-cutting downward.
Chick-fil-A risks angering customers by devaluing loyalty program: While Chick-fil-A will require customers to spend more to qualify for perks, Subway leans into value with its Footlong Pass.
TikTok's US user base reaches 150 million: National security concerns haven’t been enough to scare off creators or partners like Major League Soccer.
Generative AI’s poetic hallucinations might clash with data science rigor: The tech industry’s growing catalog of generative AI app integration raises questions about performance and adoption best practices.
Satellite service could enhance public safety by enabling access to 911 and emergency alerts when terrestrial networks are unavailable or congested.
The bank received $52 billion in aid from the Swiss central bank. But central banks may also be aiding the global banking turmoil through rate hikes.
Fear perpetuated by social media led customers to withdraw uninsured deposits in droves. But the bank will be saved with aid from the largest banks in the US.
Amid the turmoil, a neobank has an identity crisis: MoneyLion can’t sell the reason for owning a content studio.
FedEx delivers a positive outlook: Though it highlights its ongoing transformation efforts, its slowing ecommerce growth is one potential risk.
Uber taps in to OOH and self-serve ads as its ad empire expands: Advertisers can now display car-top ads on 3,500 cars in several US cities, targeted by ZIP code.
After two years of outsized growth, ecommerce returns dipped by 2.5% year over year per our estimates, and we now expect ecommerce return rates to approach pre-pandemic levels by 2026
On today's episode, we discuss Snapchat's new AI chatbot, Meta's generative AI plans, and what's new about GPT-4. "In Other News," we talk about whether VR influencers can save the metaverse and how drone delivery company Wing is looking to make last-mile delivery more efficient. Tune in to the discussion with our analysts Jacob Bourne and Jasmine Enberg.
As QR codes come to play a larger role in how consumers shop, buy, and interact with brands, marketers can use them to drive conversion across physical and digital spaces. Here are three ways marketers can use QR codes to increase consumer engagement and encourage purchase behavior.
Retail theft is on the rise: Macy’s, Ulta, TJX, and Five Below are among the retailers that have recently warned about shrink eating into their margins.
LinkedIn leans into AI: New tools generate writing suggestions to save time producing user profiles and job descriptions.
Email marketing is hot, but it’s not immune either: Shopify partner Klaviyo laid off 140 staff as even it feels the brunt of interest rates and slower spending.
Discount stores are on an expansion tear: Amid growing sales, Dollar General, Five Below, and Dollar Tree plan to open more stores this year.