On today's episode, we discuss the significance of Super Bowl LVII ads already selling out, why personalization is so difficult, ad views in the metaverse, why folks are livestreaming in the wrong place, what to make of Oprah's content deal with Apple TV+ ending, an explanation of the most important sustainability features for retailers to offer, where tailgating came from, and more. Tune in to the discussion with our analysts Blake Droesch, Dave Frankland, and Max Willens.
Lego is confident it can ride out a global downturn: The toy company’s broad portfolio and demand among kids and adults propelled it through another strong earnings period.
IT spending trumps recession fears: A report shows that the looming recession isn’t dissuading companies from growing IT departments. But a struggling cybersecurity workforce might make it difficult to enact.
Retail media is following in the footsteps of search and social as digital advertising's third big wave, and has already established itself as a force. Built on a foundation of valuable first-party purchase data, contextually relevant ad experiences, and closed-loop reporting, retail media is seeing advertiser budgets quickly migrating in its direction. This fall, Amazon’s exclusive rights to NFL Thursday Night Football will “kick off” the first of retail media’s next three phases of growth and prove why digital advertising’s third big wave is destined to be the biggest.
Neobanks and kid- and teen-focused fintechs are developing apps to attract young users as part of a combined digital and physical approach.
On today's episode, we discuss how marketers can provide a compelling, complete, and differentiated product experience that meets consumers' expectations across every channel. Then for "Pop-Up Rankings," we rank the top three most important trends in retail automation. Join our analyst Sara Lebow as she hosts analyst Yory Wurmser and senior director of product marketing at Akeneo Ali Hanyaloglu.
Holiday sales are starting earlier than ever: Consumers may get a significant share of their shopping done before Halloween with Target and Amazon launching major sales in early October.
The DoorDash Rewards Mastercard can help the bank boost spending and build out its co-brand portfolio.
Retailers’ theft-prevention strategies risk alienating consumers: But Home Depot, Wegmans, and Best Buy show the difficulties of striking a balance between shopper satisfaction and store security.
Advertisers are flocking to clean room solutions: Where there's opportunity, there's hype—and confusion about security remain.
Instagram’s shopping tab sings its swan song: The app is testing a home screen without the tab that’s prompted complaints from celebrities and average users.
The average selling price (ASP) of smartphones will be $413 worldwide this year, up $70 from 2020.
Last week, thousands of consumer packaged goods (CPG) and grocery leaders gathered at Groceryshop 2022, including our own chief content officer Zia Wigder and analyst Andrew Lipsman.
Plant-based meat sales are declining: While rising prices are causing some consumers to trade down to cheaper proteins, there’s still plenty of interest in alternatives to animal products.