Meta could have created its own AR/VR OS but chose to use a modified version of Google’s Android: Short-term convenience could lead to long-term problems in the metaverse.
WarnerMedia partners with measurement firms to launch Nielsen alternative: The broadcaster is the second this week to announce a fresh option as the TV measurement space becomes more fractured.
Russo brothers’ studio gets cash infusion from game-maker Nexon to produce shows: The $400 million investment marks the latest push by major game publishers to create blockbuster media of their most popular intellectual properties.
Major streaming services enjoyed double-digit viewing time growth in 2021: Our latest US Time Spent With Media Forecast shows that Netflix and Disney rode hits like “Squid Game” to unforeseen success.
The vision of augmented reality (AR) headsets replacing smartphones could become a reality sooner than expected in China.
On today's episode, we discuss what our analysts think will be the key mobile trends of 2022. How much will apps shift away from ad dependency, and how far will QR codes expand their reach beyond the pandemic? We then talk about whether people will find room in their homes for the largest Alexa-enabled smart display yet and if the biggest social media companies will ever become super apps. Tune in to the discussion with eMarketer principal analyst at Insider Intelligence Yory Wurmser.
TikTok tests “Repost” button to send videos to friends' For You feed: The move could attract more passive users to the platform as it looks to continue its growth.
NBCUniversal launches NBCUnified: The initiative seeks to capitalize as marketers look to enrich their first-party consumer data given the pending demise of third-party cookies.
Did Google pay Apple to stay out of the search game? A new lawsuit claims so: Antitrust scrutiny heats up on Big Tech ballooning unchecked into trillion-dollar firms.
ACH payments rose as card payments made a surprising drop, and consumers tried out new payment types.
Mexican neobank succeeds through in-person outreach: Bankaya has made progress with the country’s unbanked by setting up physical kiosks—suggesting a hands-on approach can build digital trust with the underserved.