For the first time, Insider Intelligence forecasts digital advertising spending for five industries in France: retail, consumer packaged goods (CPG), auto, financial services, and travel. Digital ad spending is growing strongly in France this year. This Analyst Take gives a closer look at these inaugural forecasts.
The EV transition’s buggy software: Poor user experience and unreliable software are deterrents to EV adoption. Innovative software startups can ease the transition for automakers.
General Motors gives a vote of confidence to NBCUnified: The automaker will use NBCU’s trove of privacy-focused, first-party data for ad targeting.
EV charging almost as fast as pumping gas: Researchers are developing EV batteries that charge in 10 minutes. They could boost EV adoption and make vehicles less deadly during accidents.
EV segment expanding to SUVs, trucks, delivery vehicles: Various plans are in the works to develop efficient EV service vehicles. Tesla wants to know where you’d like superchargers, and Jeep is all in on all-electric vehicles.
Solar energy saves the day: By using solar panels integrated into their bodywork, Sono Motors’ EVs can get an additional 70 to 150 miles of range a week. Could solar panels solve EV range anxiety?
This week, our Reimagining Retail podcast crew gave their predictions on what will drive the next phase of ecommerce growth, ranked from least “spicy” to four-alarm fire.
COVID-19 shuts down Chinese cities: Millions of residents are locked down under zero-COVID policies in Shenzhen, Hebei, Dalian, and Tianjin, shutting down factories and compounding economic uncertainty.
Automakers and battery suppliers team up to expand capacity: Honda and LG are the latest companies to team up to share upfront costs in the race to roll out more EV models.
Walmart finds its EV Canoo: The retailer’s fleet of 4,500 EVs could grow into 10,000 as the company looks to achieve zero emissions. Retail and logistics companies could lead the transition to EV deliveries.
Tesla founder Elon Musk made headlines last week for once again proposing to buy a company he had no intention of purchasing—soccer club Manchester United. But while celebrity gossip-style speculation swirls around the richest man on earth, what’s going on back at Tesla?
The state of public EV charging leaves much to be desired: Why would consumers invest in EVs when there’s a dearth of working public chargers? A study shows reliable charging could be the biggest hurdle to future EV adoption.
Creative is out, CX is in: Agencies used to live and die by creative, but spending cuts from automakers has them hiring more customer experience employees.
Baidu’s Apollo robotaxis break driverless barrier: 10 fully-driverless taxis will run in two of China’s busiest city centers. The ultimate test for a fully autonomous robotaxis could herald wider global AV adoption.
CHIPS and Science Act a boon for US manufacturing: President Biden signs the bipartisan bill, and chipmakers like Intel, Micron, Qualcomm, and GlobalFoundries are on board with expanding their US chip fabrication.
A major ad spender is pulling back: Automakers spent less on TV ads for the second month in a row thanks to few sports events and a sour economy.
CHIPS Act draws a line in the sand: The $52 billion CHIPS Act will go a long way to help chipmakers fire up chip fabs in the US, with the proviso that they avoid chipmaking in China for 10 years.
EV segment shakeup: Economic uncertainty and inflation have resulted in job cuts across the EV sector, which could slow down bigger players and cripple startups that were beginning to ramp up production.
USPS commits to 40% EV fleet: Starting in late 2023, nearly half of the USPS’ fleet will be all-electric, which could accelerate EV adoption efforts as logistics companies modernize their own fleets.
AI to help train drones: Microsoft’s Project AirSim combines its expertise in AI, flight simulators, cloud computing, and military-grade security to develop the next generation of drones.