US subscription streaming grew by nearly 20% in 2021: But streamers should beware of gaming’s potential to monopolize viewers’ time.
In this Meet the Analyst Webinar, Ross Benes, our senior analyst, will discuss the latest trends, data, and strategies on how marketers are approaching programmatic video.
Warner Music Group hits “all-time high” with strong earnings: A significant increase in digital revenues, plus licensing agreements with social media companies, keeps the music company in the green.
Nvidia ends quest to purchase Arm for $40B: The merger that collapsed under regulatory pressure and potential lawsuits serves as a cautionary tale in a frenzied Big Tech M&A environment.
Spotify’s CEO is "deeply sorry" about ongoing Joe Rogan controversies: But the streaming service’s failure to accept responsibility for content on its platform complicates its efforts to move on.
The Winter Olympics’ ratings plummet: The kickoff event was one of the least-watched opening ceremonies on TV in Olympics history.
On today's episode, we discuss the reasons the metaverse will get held back and why it might not end up being the next version of the internet. Then for "In Other News," we talk about the main reason shoppers abandon their carts and why people buy things on Amazon. Tune in to the discussion with our analyst Andrew Lipsman.
Snap and Pinterest reported profits, sidestepping other social platforms’ woes: Both companies are banking on augmented reality and social commerce to lift them above competitors.
Roblox is an early metaverse success story, but stumbles elsewhere: As tech firms look to it as an example, they should also heed its missteps.
On today's episode, we discuss what the next big augmented reality (AR) experience might be, the Trojan horse of self-service retail, whether podcasting has a "hit" problem, the NFL's 2021 regular season ratings, a possible delivery drone milestone, an unpopular opinion about consumer choice, robot referees, and more. Tune in to the discussion with our analysts Oscar Orozco, Peter Vahle, and Blake Droesch.
Spotify ad growth shines despite Joe Rogan outcry: Controversies and slowing premium subscriber growth dampened the mood, but Spotify is still likely to grow its podcast business and ad revenues.
A glimpse into the healthcare metaverse in Asia: : On the back of Otsuka’s team-up withVR startup Jolly Good, we dig into the hot digital health market in APAC regions and why the metaverse will fuel VR-based healthcare innovation.
Meta’s future is muddled by declining Facebook users, slow metaverse adoption and a beleaguered ad model: In response to TikTok's success, Meta will shift focus to video, but will the reactionary move be enough to recover losses?
Meta just can’t catch a break: Fresh off its disappointing earnings performance, the company will have to pay a $2.1 million fine to the UK government.
Long-time Olympics advertisers face controversy, waning viewership: Brands sponsoring the event are staying hushed to avoid upsetting domestic and international consumers.
FTC looking into Microsoft’s Activision Blizzard buyout: The gaming acquisition frenzy could be cooled off by regulators on alert for anticompetitive advantages
AR, VR, and video games present opportunities that marketers can tap into right now.
SXM Media brings addressability to audio advertising: While adoption of universal IDs has stalled elsewhere, the company hopes its AudioID solution will break through the noise.