The unstoppable retail media: Spending in this channel is going up as advertisers keen on first-party data shift more marketing funds to retailers
Regulators examine its $13 billion deal with Microsoft and potential control issues. Focus on billion-dollar AI deals will likely intensify.
EU finalizes world’s first comprehensive AI regulations: Rules for AI companies pave the way for future regulatory frameworks around the world but are met with mixed reception.
Disney hasn’t bought Hulu yet, but a deal is close: Disney+ how has an in-app Hulu hub, but the company may have to pay more than it would like.
CTV competition is good news for advertisers: The rising number of ad-supported streaming options is causing CPMs to decrease significantly.
Spending on TV ads overall will resume growing in 2024. After a dip in 2023 caused by traditional TV’s long decline and a relatively weak period for CTV, combined spending on TV and CTV will grow every year through 2027 and close in on $100 billion. Except for 2020 and 2023, this combined market will have grown every year since we started tracking CTV in 2018.
Disney+ could add gaming and shopping, aiming to enhance user experience: A strategy to compete with Netflix and Amazon in streaming.
What the new SAG contract means for entertainment: $1 billion in payouts and AI protections could lead studios to increase CPMs and subscription costs.
Netflix says it weathered Hollywood strikes with minimal impact: The platform faces customer satisfaction challenges but remains indispensable to many viewers.
Amazon joins Google in criticizing Microsoft’s restrictive UK cloud licensing, adding weight to the CMA’s ongoing investigation into market fairness.
Spotify has laid off 2,300 employees this year: After its headcount nearly doubled in a year, the company has spent 2023 cutting swaths of jobs.
The streaming bundle race is here: Verizon will soon offer a $10 monthly subscription to Netflix and Max.
How two years of ceaseless layoffs are changing publishing: Vox and Condé Nast are the latest to cut costs, but new models are emerging.
Revolution in women's sports: Deloitte sees revenue hitting $1.28 billion in 2024, driven by soccer and basketball.
One step closer to consolidation? Apple, Paramount discuss streaming bundle to compete on better compete on price in crowded market.
Threatening news link bans works again for Google and Meta: Canada’s government struck a deal with Google to pay publishers and keep news links.
Disney retains linear TV assets like ABC: CEO Bob Iger's comments confirm the company thinks there are synergies with its streaming assets.
The Walt Disney Co.’s recent moves, including the full acquisition of Hulu and adjustments in its content investment strategies, underscore a pivotal phase for the growth of the entertainment giant’s streaming business.
OpenAI CEO Sam Altman strikes a new tactful tone: His firing and reinstatement have pushed him toward more cautious messaging as he tries to navigate pitfalls over generative AI’s divisiveness.
Valve’s Steam Link app on Meta’s Quest VR platform enhances VR gaming for 20 million users. Meanwhile, Valve sidelines Apple in the gaming ecosystem.