Alphabet’s Quantum technology spinoff seeks fortunes in business, health, and telecom applications: Sandbox AQ could optimize existing hardware and software, ushering in an era of enterprise quantum computing solutions.
Recent Apple outages could be a worrying sign of an overburdened and centralized infrastructure: Apple apps were down and employees were unable to work due to a DNS error.
Global headlines bring Telegram to the spotlight: Messaging app finds followers and critics as awareness of it rises.
L’Oréal’s data-driven marketing enables personalization so consumers can explore their unique beauty. Hear from L’Oréal’s chief digital and marketing officer about how the company is effectively using multichannel marketing to enhance engagement, drive conversion, and create consumer loyalty.
As consumer privacy concerns increase, so do asking prices for firms that enable first-party data-based targeting: That’s why TripleLift is acquiring 1plusX for $150 million.
Fear is a great motivator, even in the metaverse: Accenture has launched a business group aimed at brands that don’t want to miss out on the metaverse’s commercial opportunities.
Being offline can be deadly: The coronavirus pandemic showed just how high the stakes are when it comes to internet access. To end digital disparities, the internet must become a public utility.
Meta puts control in advertisers’ hands as it seeks to rebuild trust: The social media giant is hiring a third-party firm to verify a new feature’s effectiveness.
Hydrow thinks the at-home fitness trend will continue: Despite Peloton’s well-documented woes, connected fitness companies have plenty of opportunity for growth.
Google pushing search marketers toward next-gen measurement: Expected 2023 sunset of Universal Analytics draws social media boos, but signals need to adopt GA4.
Nielsen’s potential buyout shows the opportunity in TV measurement: The company has had a rough going, but investors see opportunity.
Matter rollout delayed because of growing adoption: More smart home manufacturers want in on the industry standard, but could delays stop larger manufacturers from releasing products?
Signet Jewelers goes beyond the US ban on Russian diamonds: Its halt to gem purchases demonstrates the growing importance of retailers and brands taking strong public positions in the wake of the invasion of Ukraine.
Read the latest stories on social media regulations from Insider Intelligence.
Google’s cloud footing teeters as Oracle gains traction: Google Cloud’s layoffs and pricing increases are dicey moves in its push for market share. Oracle is on standby to pounce.
Meta’s facing international growth challenges: Legal inquiries and fines from South Africa and Ireland are the latest hurdles the social media leader must contend with.
Moderation protects users and brand partners: Twitch is taking legal action after last summer’s protest against how it handled hate speech on the platform.
Consumers prefer the intimacy of email marketing: While ad blockers proliferate and distrust of social media climbs, email remains unscathed.