Artificial Intelligence

Google unveils new Bard-powered features for Android: Smartphones are a powerful way to connect users with generative AI. Prioritizing digital privacy is a winning strategy.

Apple could make history at WWDC this year: It’s planning big generative AI announcements that could help it catch up and potentially surpass rivals in key product areas.

Docs should be kept in the loop on genAI investments: Getting input from physicians on which AI models to deploy and for which clinical purposes will help secure buy-in.

Generative AI’s costs, skill gaps, and infrastructural challenges are slowing enterprise adoption. 2024 could see an uptick as AI investments increase.

Instacart’s genAI recipe tools produce unappetizing results: The grocery platform’s rapid rollout of consumer-facing genAI tools may be hampering revenue growth.

Biden invokes Defense Production Act to rein in AI development: It’s the most significant step by the US government on AI regulation to date, but sparse details mean uncertain enforcement.

Microsoft takes more aggressive measures to boost its AI cloud revenue: It’s using its GitHub Copilot platform to entice new cloud customers, leaving AWS and Google to catch up.

Taylor Swift is the latest victim of AI deepfakes: Faked explicit images of the star went viral online, prompting regulators to condemn AI.

GenAI will generate more financial value for banks than any other technology introduced in the last decade. Per a September 2023 McKinsey & Company research, it could hit $200 billion to $340 billion annually through greater productivity.

On today's podcast episode, we discuss how Walmart plans to use AI to enhance the customer shopping experience, Instacart pushing smart carts into in-store retail media, why consumers are dissatisfied with their in-store shopping experience, how best to reduce clothing returns, the rise—and potential fall—of the Marvel Cinematic Universe, and more. Tune in to the discussion with our vice president of content Suzy Davidkhanian and analysts Blake Droesch and Carina Perkins.

In 2027, enterprise spending on generative AI solutions worldwide will reach $151.1 billion, growing nearly eightfold from its total in 2023, according to the International Data Corporation.

Microsoft, Amazon, and Google AI startup deals raise red flags at the FTC: The agency is inquiring about potential antitrust practices, but Nvidia’s new strategy could nullify the effort.

Samsung takes on Apple with chatbot smartphone integration: Its Galaxy S24 will use Baidu’s Ernie in an AI-enabled device pivot to take on Apple’s dominance.

Digital health at CES 2024: AI in healthcare was showcased at CES 2024. We explore how marketers can capitalize on the trend.

Google launches a chatbot for advertisers: The tool lets advertisers generate cheap creative for ads, opening the door to new brands.

With OpenAI’s new GPT Store, an Apple App Store-like interface that opened earlier this month, SEO professionals can share their own custom versions of ChatGPT with premium subscribers. But these collaborative innovations aren’t without their challenges. Generative AI can’t do everything, and it can be hard to vet new tools in the store.

Productizing AI, diversifying businesses, and efficiency and consolidation could prepare the tech sector for a surge in profitability.

Nvidia-Equinix partnership threatens Big Tech’s AI domination: It could give companies ownership over their AI ambitions, potentially cutting reliance on major cloud providers.

Anthropic trains 'Evil Claude,' exposing AI risks: The startup’s safety research points to potentially serious societal risks from current generative AI models, not just future ones.

The world’s leading agencies want more AI. Are ad jobs safe? Publicis Groupe is the latest giant to invest in the tech, but humans aren’t obsolete just yet.