Google is the defendant in the biggest antitrust trial in over 20 years: The case echoes the 1998 lawsuit against Microsoft, but Google could make it through relatively unscathed.
No AI bubble in sight: Strong general-purpose and specialized tool adoption alongside new revenue opportunities could keep the technology’s hype high, but there are limits to growth.
Microsoft, Google guzzling municipal drinking water for AI: Applying the technology to sustainability use cases will lower the enormous costs that come with deploying AI commercially.
Einstein Copilot imbues Salesforce apps with a customizable AI assistant that could transform 150,000 client companies.
ChatGPT loses more steam, but not in the US: Students are likely behind the chatbot’s fluctuating traffic patterns. It could push OpenAI to invest more in enterprise solutions.
Tesla eyes Dojo-juiced AVs: Its value could soar $500B over Musk’s moves to inject AI across his companies. Lack of adequate safety testing and false advertising could be pitfalls.
Meta gears up GPT-4 challenge with new open-source AI model: It’s likely trying to crowdsource its way to generative AI frontrunner status despite the reputational risks.
As ChatGPT traffic dips, Anthropic’s Claude Pro emerges: The AI chatbot space evolves, suggesting a myriad of potential players.
YouTube TV gained 300,000 subscribers in Q2 while the pay-TV industry suffered losses. The shift signals a new TV landscape where Big Tech gains ground.
Intel joins tech giants like Apple in investing in Arm and focusing on low-power chips for AI. A successful partnership could accelerate chip production.
The explosion of generative AI has moved the “dream” of one-to-one messaging personalized for each consumer closer to reality—but concerns remain. Here are four questions surrounding personalization right now.
Google will require strict disclosures from AI-generated political ads: The company announced the rule change ahead of the most expensive election season yet.
A new study outlines how AI could target white-collar roles earning above $90,000, but not all roles face extinction. Upskilling is crucial.
On today's podcast episode, our vice president of Briefings Stephanie Taglianetti hosts a mock-debate-style analyst showdown on Meta versus TikTok. Analyst Debra Aho Williamson and director of Briefings Jeremy Goldman go head to head, advocating on behalf of Meta (Debra) and TikTok (Jeremy) to prove which social platform is the bigger threat in three areas: getting people to spend time on each app, meeting advertisers’ needs, and AI innovation.
While Meta, Google, Apple, and programmatic display are all investment areas for M&C Saatchi Performance, the agency is shaking up some approaches for 2024. “We’re investing in all the tried-and-true performance basics,” said Jonathan Yantz, managing partner at M&C Saatchi Performance. “But we’re most excited about the CTV [connected TV] and influencer/creator spaces, since both are so dynamic now.”
Slack and Zoom integrate AI and offer features like conversation summaries and virtual assistance. But siloing these capabilities may hinder interoperability.
A developers conference could accelerate product development and solidify OpenAI’s industry lead. The timing, post-Big Tech fall events, allows strategic response to industry trends.
Its anti-hallucination software presents opportunities in customized technology that could speed adoption.
Many of the sector’s young companies face major sustainability hurdles. But declining site visit data doesn’t tell the whole story.