EMARKETER Podcasts

On today's episode, we discuss what Amazon's deceleration is telling us and what to make of the ecommerce giant's ad business breaking out. Then for "In Other News," we talk about whether shopping in 3D can move the needle and what store openings and closings reveal about the brick-and-mortar landscape. Tune in to the discussion with our analyst Andrew Lipsman.

On this episode of our new Behind the Numbers show, Reimagining Retail, our analyst Suzy Davidkhanian hosts author and keynote and strategic advisor Steve Dennis to discuss overlooked consequences the pandemic has had on retailers outside of the much-discussed supply chain and consumer loyalty woes. They also identify several smaller, lesser-known brands they think will pop in 2022.

On today's episode, we discuss how Apple's new Tap to Pay feature will disrupt the payments world. Then for "In Other News," we talk about the impact of American Express' new checking account and what will happen now that buy now, pay later firm Afterpay is integrated with Block (formerly Square). Tune in to the discussion with VP of content and head of financial services Daniel Van Dyke and our analyst Jaime Toplin.

On today's episode, we discuss Google's insane Q4 performance and what stood out the most. Then for "In Other News," we talk about what will happen when the dust settles on the TV measurement wars and how concerning the viewability challenges of connected TV (CTV) really are. Tune in to the discussion with our analyst Paul Verna.

On today's episode, we discuss what to expect from this year's Super Bowl, the price of Amazon Prime going up, which one of Peloton's potential suitors makes the most sense, how to get people back to the mall, a New York Times subscriber milestone, an unpopular opinion about company earnings, looking up at the galaxies, and more. Tune in to the discussion with director of reports editing Rahul Chadha and our analysts Peter Vahle and Blake Droesch.

On today's episode, we discuss how concerned everyone should be about Facebook's latest Q4 earnings showing that daily active users were shrinking for the first time ever. Then for "In Other News," we talk about consumers' current feelings about social commerce and the likelihood of social media subscriptions catching on. Tune in to the discussion with our analyst Debra Aho Williamson.

On this episode of Brand Anatomy, where we get exclusive looks inside leading brands, Briefing director Jeremy Goldman sits down with Matt Alexander, co-founder and CEO of Neighborhood Goods, to discuss 2021 growth metrics, how sampling and discovery come to life in a retail environment, and Neighborhood Goods' expansion plans for 2022.

On today's episode, we discuss what healthcare consumers in 2022 care about most and how companies are responding to those new needs. Then for "In Other News," we talk about why digital health funding has spiked and some developments in home healthcare. Tune in to the discussion with our analyst Rajiv Leventhal.

On today's episode, we discuss the reasons the metaverse will get held back and why it might not end up being the next version of the internet. Then for "In Other News," we talk about the main reason shoppers abandon their carts and why people buy things on Amazon. Tune in to the discussion with our analyst Andrew Lipsman.

On today's episode, we discuss what the next big augmented reality (AR) experience might be, the Trojan horse of self-service retail, whether podcasting has a "hit" problem, the NFL's 2021 regular season ratings, a possible delivery drone milestone, an unpopular opinion about consumer choice, robot referees, and more. Tune in to the discussion with our analysts Oscar Orozco, Peter Vahle, and Blake Droesch.

On today's episode, we discuss what the next, most important initiatives will be for TikTok. We then talk about what YouTube plans to do with its short-form video format "Shorts" and whether LinkedIn's audio events will work out. Tune in to the discussion with our analyst Debra Aho Williamson.

On this episode of our new Behind the Numbers show, Reimagining Retail, our analyst Andrew Lipsman hosts Russ Dieringer, founder of Stratably, to discuss intrigue in the executive ranks at key retail media platforms Amazon, Walmart, and Instacart. They also rank their top four retail media trends for 2022.

On today's episode, we discuss how buy now, pay later (BNPL) adoption will continue to evolve and what's next for these services. We then talk about what retailers' first step into the metaverse should look like and what retailers should be doing with their avalanche of returns. Tune in to the discussion with our analyst Sky Canaves.

On today’s episode, we discuss the events space, looking in particular at how events have had to adapt in the face of the pandemic. Tune in to the discussion as eMarketer principal analyst Bill Fisher hosts eMarketer Briefing director Jeremy Goldman, principal analyst Dave Frankland, and senior researcher at Insider Intelligence Man-Chung Cheung.

On today's episode, we discuss what Peloton's struggles say about the exercise firm, how companies are rebranding for digital, omicron's effect on business recovery, how much people will pay for Amazon Prime, Google's brand new cookie alternative called "Topics," an unpopular opinion about NFTs, the internet under the ocean, and more. Tune in to the discussion with eMarketer principal analysts Paul Verna and Dave Frankland and analyst at Insider Intelligence Blake Droesch.

On today's episode, we discuss the fallout from Netflix's Q4 earnings and what the immediate future looks like for the streaming giant. We then talk about what to expect from NBC's overlapping broadcasts of this year's Super Bowl LVI and Beijing Winter Olympics, along with what to make of streaming players focusing their attention on kids' shows. Tune in to the discussion with eMarketer principal analyst at Insider Intelligence Paul Verna.

On this episode of Brand Anatomy, where we get exclusive looks inside leading brands, eMarketer Briefing director Jeremy Goldman sits down with Abigail Jacobs, senior vice president of integrated marketing and brand at Sephora, and Joshua DuBois, co-founder and CEO of cultural insights firm Gauge, to discuss the genesis of the beauty retailer’s "Black Beauty Is Beauty" campaign, what role Gauge’s NXTLab played in the process, how the campaign came to life across multiple channels, and how Sephora uses the 15 Percent Pledge to keep itself accountable with its diversity, equity, and inclusion (DEI) efforts. Plus, hear what brands Abigail and Joshua draw inspiration from—and learn a little-known fact Joshua picked up from his friendship with a recent ex-president.

On today's episode, we discuss why the West's answer to super apps is finally taking shape, why cryptocurrency sells out as governments buy in, and what kinds of new revenue sources digital brokers are hunting for. We then talk about how JPMorgan Chase is planning on spending its increased yearly technology budget and what will be largely responsible for driving fintech funding to new heights. Tune in to the discussion with eMarketer principal analyst Eleni Digalaki and vice president of content and head of financial services at Insider Intelligence Daniel Van Dyke.

On today's episode, we discuss why CMO tenure is falling, what is keeping them up at night, what they should cut back on, and more. We then talk about the best ways to reach and engage with B2B decision-makers and just how right the customer is these days. Tune in to the discussion with eMarketer principal analyst at Insider Intelligence Dave Frankland.

On today's episode, we discuss the most important trends shaping the future of shopping, whether gifting experiences can catch up with physical goods, the best return policies, the "empty promise" of instant delivery, Taco Bell's subscription service, an unpopular opinion about Netflix prices, who invented Monopoly, and more. Tune in to the discussion with eMarketer principal analyst Suzy Davidkhanian, director of forecasting Oscar Orozco, and director of reports editing at Insider Intelligence Rahul Chadha.