On today's episode, in our "Retail Me This, Retail Me That" segment, we discuss what the customer journey currently looks like, where folks are discovering products, and how the funnel is collapsing. Then for "Pop-Up Rankings," we rank the top four personal frustrations in the customer shopping journey. Join our analyst Sara Lebow as she hosts analysts Sky Canaves and Suzy Davidkhanian.
The atypical credit card automatically applies rewards to customers’ balances—a feature that can be appealing to money-conscious consumers.
US social ad spend growth will near 9% this year and return to double digits in 2024, per our forecast. Last year’s 3.6% increase reflects a normalization after 2021’s rapid growth, as well as targeting challenges resulting from Apple’s AppTrackingTransparency framework.
Target expects a tough year ahead: But there are several reasons why it may navigate slowing retail sales growth better than some of its competitors.
Temu, the recent entrant to the US ecommerce market, has taken the ecommerce world by storm since its September 2022 launch. The China-based etailer went from zero to 44.5 million unique visitors by December 2022, according to Comscore—a virtually unprecedented growth in traffic in just four months.
This year, we forecast retail sales of cosmetic and beauty products will reach $86.42 billion, a 7.6% increase from 2022. This increase will be driven in large part by in-store sales and luxury beauty categories. But going forward, technology may play a large role in driving online sales.
Brands and retailers are celebrating Black History Month: Spotlighting Black-owned businesses, donating to nonprofits are frequent go-tos.
It wants to develop more adjacent services for the Cash App ecosystem, which could help it maintain its Q4 growth trajectory.
Streamers are raising prices to increase revenues, but Netflix is trying the opposite: The company reduced subscription prices in more than 30 countries as it looks to expand abroad.
Over two-thirds of retailers plan to ramp up tech investment over the next three years: Priorities include ecommerce and frictionless checkout experiences.
It won’t get much better than low single digits going forward. The next few years will see low growth by historic standards but not to a disastrous extent.
Amazon expands its ultrafast delivery options: The retail giant is investing in same-day delivery amid growing competition from Target and others.
Forty-four percent of US adults plan to spend their normal amount on health and beauty products this year, according to a MetaPack survey. More than two-thirds said they’re not changing their spending on apparel (39%) or on DIY and gardening (34%).
Primark grows increasingly optimistic about its full-year outlook: Despite the UK’s cost-of-living crisis, consumer demand for inexpensive fashion remains strong. (This article was written with the assistance of GPT-3.)
Generative AI is set to have far-reaching implications for the $5.920 trillion global ecommerce sector. Here's our take on the top three areas where the technology could have the greatest impact.