To reduce screen time, consumers are turning to the past for other entertainment mediums. Retailers, take note, as what’s old is new again.
Stores are Target’s not-so-secret weapon: The retailer adds three new sortation centers to bolster its ecommerce strategy of using stores to handle online orders.
Brands can use inflation to their benefit: “Agnostic” consumers are spending carefully and looking for brands to meet their financial and emotional needs.
Kristin O’Brien, general manager of the Brand Platform at LTK, spoke with Insider Intelligence about targeting Gen Z consumers, the prevalence of social commerce, and back-to-school trends.
Visa is reportedly in discussions to participate in Airlwallex’s Series E extension, which can help strengthen its card business and complement its cross-border payment efforts.
Macy’s, Nordstrom bet on smaller stores as shoppers move away from malls: Department stores are taking a localized approach to reach more consumers and speed up fulfillment.
It’s a challenging time for small retailers: Many are struggling with raging inflation and declining consumer buying power.
An end to password authentication: Poor password security resulted in $52B in losses in 2021. There’s an opportunity to compete in the passwordless authentication market.
Amazon, Twitter, and HBO Max are all dealing with fraud: Spam and fakery are affecting multiple facets of the digital economy.
The video game industry tries to clean up its image: Now that marketers are paying more attention, gaming brands have to address harassment campaigns.
LGBT+ population grows in US but sees threats: Despite its increased numbers, this demographic group faces significant barriers to well-being and economic security.
Conversational commerce expands beyond Asia: Companies including Meta are making it easier for businesses to sell via chat.
The livestream shopping landscape has completely transformed in recent years. QVC, which saw 45% of the downloads among the top 10 US livestream shopping apps two years ago, accounted for just 10% in the first five months of this year. (Apps like YouTube and TikTok were excluded because ecommerce is a secondary feature of their platforms.)
The CFPB is reportedly planning new rules to stamp out P2P payment fraud.