Ready, set, oh no: The trend of record-low ratings continues with the Olympics' dismal opening ceremony viewership, but NBCU still pulled in record-high ad revenues.
Fintechs raised $30.79 billion, accounting for $1 out of every $5 raised for startups across industries—and newly raised, multibillion-dollar fintech funds will keep up the momentum in the coming quarters.
On today's episode, we discuss what cryptocurrency is, why it's popular, what it's used for, and which coins will lead the charge and why. Tune in to the discussion with eMarketer vice president of content and head of financial services Daniel Van Dyke and financial technology analyst at Insider Intelligence Victor Chatenay.
JPMorgan gives in: ‘Yes, you can have your crypto funds’: In a first from a big US bank, JPMorgan is offering some of its retail clients a choice of five funds. This could help the banking giant dissuade customers from moving funds to fintechs—and spur other incumbents to make similar rollouts.
TikTok's power: The platform released numbers from commissioned research showing its influence over music and the impact brands can have when they use it right.
Retail space owners look for other sources of income: Real estate firms in NYC are turning to physical ads to supplement income in their still-empty storefronts.
Fifth Third puts Midwestern branches on chopping block: The US bank plans to shutter 42 branches and use the savings to fund tech improvements. Its actions are in keeping with moves across the sector.
Spending on travel and entertainment and goods and services saw strong growth driven by Amex’s rewards revamp—and the issuer can keep riding this wave by gearing rewards and solutions to younger consumers.
Revolut throws a bone to free-tier users: The UK neobank will now pay interest on its Standard customers’ deposits. The new terms will keep Revolut competitive with fellow neobanks and incumbents in its home market.
We spoke with Paul Nasse, managing director for Northern Europe at Integral Ad Science, about the changing digital media landscape and how advertisers can best navigate the rocky road of brand risk.
The pandemic supercharged ecommerce sales in the US, accelerating the digital market about two years into the future in terms of its penetration of total retail sales.
Anthem, Humana JV could be a golden distro channel for DTx makers: The payers are developing a cloud-based pharmacy benefits management platform,—we unpack why its pricing transparency feature makes it a good choice for DTx vendors trying to get their therapies on drug formularies.