Paramount+ with ads: The ad-supported version of ViacomCBS' flagship streaming service launches today as more consumer gravitate toward similar services.
Google revamps its crypto ad policy: Cryptocurrency exchanges and wallets can now advertise on Google’s platforms, provided they play by Google's and the government’s rules.
Sponsored posts made easy: Instagram is updating its Branded Content tools to make it easier for influencers to request approval and share performance insights with brands.
Getting smart with accessories
eMarketer was pleased to moderate a Tech-Talk Webinar featuring Criteo's Todd Parsons, chief product officer. He discussed how marketers can enhance their contextual campaigns, shape their future marketing strategy, and ultimately drive better outcomes for their business.
Compliance will be key to promoting user trust, and fintechs should expect more regulatory scrutiny in the near future as the FCA aims to make the crypto sector safer for consumers.
Judges toss New York’s fintech charter challenge: An appeals court panel overturned a ruling that let the state’s Department of Financial Services challenge the Office of the Comptroller of the Currency’s special-purpose charter—a credential that would permit tech giants to offer banking services.
The event will feature experiences and perks across a variety of categories, which should help Amex increase customer engagement and expedite travel & entertainment volume recovery as the US reopens.
UK regulator gives crypto firms more time to register: The Financial Conduct Authority is letting crypto trading companies with pending registration requests continue operating through 2022—giving neobank Revolut more time to get full approval for its crypto feature and to advance into the UK market.
Revolut deepens ties with Clear Books: Customers can now directly make payroll and draft payments from the neobank’s accounting software and stay within its Revolut Business offering—which may appeal to businesses bouncing back from the pandemic and streamlining their accounting processes.