Getting smart with accessories
eMarketer was pleased to moderate a Tech-Talk Webinar featuring Criteo's Todd Parsons, chief product officer. He discussed how marketers can enhance their contextual campaigns, shape their future marketing strategy, and ultimately drive better outcomes for their business.
Compliance will be key to promoting user trust, and fintechs should expect more regulatory scrutiny in the near future as the FCA aims to make the crypto sector safer for consumers.
Judges toss New York’s fintech charter challenge: An appeals court panel overturned a ruling that let the state’s Department of Financial Services challenge the Office of the Comptroller of the Currency’s special-purpose charter—a credential that would permit tech giants to offer banking services.
The event will feature experiences and perks across a variety of categories, which should help Amex increase customer engagement and expedite travel & entertainment volume recovery as the US reopens.
UK regulator gives crypto firms more time to register: The Financial Conduct Authority is letting crypto trading companies with pending registration requests continue operating through 2022—giving neobank Revolut more time to get full approval for its crypto feature and to advance into the UK market.
Revolut deepens ties with Clear Books: Customers can now directly make payroll and draft payments from the neobank’s accounting software and stay within its Revolut Business offering—which may appeal to businesses bouncing back from the pandemic and streamlining their accounting processes.
On today's episode, we discuss what the world will look like in 2030. How many households will still have pay TV, who will be the top three SVOD players, how big can esports get, and more. Tune in to the discussion with eMarketer vice president of forecasting Monica Peart, senior director of forecasting Shelleen Shum, and directors of forecasting at Insider Intelligence Cindy Liu and Oscar Orozco.
A recent Supreme Court ruling limits the US government’s ability to prosecute individuals for misusing databases—the ruling will add legal clarity for AI companies harvesting public data and, ironically, many of the ethical researchers using similar methods in the name of tech accountability.
New G7 tax measures are attempting to force Big Tech firms to pay more taxes, but critics fear unclear criteria could allow Amazon and other low profit-margin firms to sidestep the rules entirely.
Ready, set ... not yet: Japanese sponsors are calling for a delay to the Olympic Games, and with the coronavirus persisting, the event has become a tough sell for disillusioned locals.
New Pew data shows that while broadband subscriptions are increasing nationwide, certain demographics are lagging behind. Despite a recent emphasis on expanding rural connectivity, lack of affordable internet remains the number one driver of broadband inequality per the data.
As normalcy returns, Alaska Airlines pivoted its marketing strategy from heartfelt imagery to messaging with a fresher tone. By embracing humor and levity, the airline is reassuring consumers that it’s OK to start thinking about travel again. Watch Industry Voices Spotlight on Travel with Alaska Airlines managing director of marketing and advertising Natalie Bowman.