Spotify opens advertising to the UK and Germany. The streaming audio company is bringing its proprietary ad tech to Europe, as it looks to pull more brands into its podcast fold.

Uber Eats doubled its sales last year: In addition to the surge in food delivery during the pandemic, the company's ability to cross-promote with its rides business (with both riders and drivers) helped drive growth.

eMarketer principal analysts Mark Dolliver and Sara M. Watson, along with junior analyst at Insider Intelligence Blake Droesch, discuss the true power of the social media giants, how Gen Z viewers like to consume sports, Twitter leaning into audio, news use on social platforms, how the pandemic has reshaped children's screen time, why people get "red eye" in photos, and more.

Netflix holds on to the streaming wars crown. Despite decelerating growth expected through 2024, a nearly 37 million subscriber gain in 2020 will keep the streaming service on top for years to come.

China shops abroad: Chinese consumers will increase their spending on products from foreign ecommerce sellers by more than 17% this year as the pandemic continues to accelerate the shift to digital.

Pinterest rolls out dynamic creative: The site now offers a partnership program for advertisers looking to create performance-driven Pins, as it continues to beef up ad offerings to marketers.