Coach follows in Ralph Lauren’s footsteps with hospitality launch: The brand joins a growing number of luxury players relying on restaurants to boost business.
On today's podcast episode, we discuss what's fueling the social ad spending upswing and what to watch from each of the major social platforms. "In Other News," we talk about advertisers' level of caution in returning to X (formerly Twitter) and why New York City is suing the social media giants. Tune in to the discussion with our analysts Minda Smiley and Max Willens.
Anthropic’s Claude 3 Opus surpasses OpenAI’s GPT-4 and Google’s Gemini Ultra in safety and performance. Its multimodal approach could attract businesses seeking a secure option.
Banks can demonstrate their understanding of Gen Z trends by inserting themselves into this popular savings process.
Over half (51%) of Gen Z consumers worldwide use social media to look up a brand versus 45% who turn to search engines, per GWI Core data from 2023.
Sezzle and Klarna made progress toward long-term profitability in 2023—we look at how they’re using subscriptions to help make that happen
It could help make Mastercard a more attractive partner for issuers and boost conversion rates
Replicating this partnership across the BNPL industry would give lenders a clearer picture into consumer’s debts and may help ease overextension
Expanding YouTube Create, rising CapCut reshape content creation: These tools both aim to empower creators and leverage user data for platform growth.
X is losing ground to Threads rapidly: Meta’s Twitter-like platform passed X in daily downloads last month by a wide margin.
Walmart makes a huge acquisition in hopes of taking on Amazon’s retail media dominance, while Amazon keeps churning out generative AI innovations. Plus, Target tries to steal share from Walmart’s prowess on attracting deal-seeking shoppers. Find out who else earned a spot in our Unofficial” Most Interesting Retailers List, a monthly ranking revealed on an episode of the “Behind the Numbers: Reimagining Retail” podcast.
Most consumers aren’t splurging on big-ticket items: Even as economic conditions improve, retailers ranging from Best Buy to Puma to TJX expect consumers to spend cautiously this year.
TikTok’s ecommerce push could be driving down engagement: Users are steering clear of Shop posts as the platform struggles to clean up the marketplace experience.
Some of Gen Z’s favorite social media platforms claim a similar share of young users; but how they spend their time on the platforms vary, prompting marketers to align their strategies and investments accordingly. Instagram dominates direct messaging, while YouTube takes the lead on livestreaming and TikTok maintains its stronghold on short-form video. We delve into the three insights, with an actionable takeaway for marketers.
On today's podcast episode, we discuss what comes after the end of search as we know it, what generative AI (genAI) is best at today, who the right partner for Paramount+ is, what Ikea's plans to save the mall entail, the most popular alcoholic drinks in the US, and more. Tune in to the discussion with our director of reports editing Rahul Chadha and analysts Ross Benes and Max Willens.
Knowing how price-sensitive consumers are at this moment, brands need to be extra cautious how they position themselves and their messaging. Otherwise, they could risk angering or alienating consumers, as evidenced by the reaction to recent comments from executives at the WK Kellogg Co and Wendy’s.
Cava and Sweetgreen deliver healthy Q4 growth: Consumers’ appetites for fast, healthful food is driving the two QSR chains to expand.
OpenAI joins forces with Figure to develop humanoid robots: AI is a robotics catalyst and Google knows it. OpenAI’s partnership could give it an early sector lead.