Google’s weak results spell trouble for digital advertising sector: Dramatic revenue slowdown shows tough macro is taking toll on online ad spending.
For many buyers, it’s simple: They make a purchase when they find something they want to buy. There are, of course, many ways that social users can find products they like on social media. And our exclusive primary research reveals that there is a multitude of other reasons why buyers choose to make purchases on social platforms.
About half of US Gen Z and millennial social users make purchases on social media, compared to 38% of US adults overall. Boomers are the least likely to buy via social.
According to TikTok, 44% of users are planning to buy or lease a car in the next six months. It’s with that in mind that the platform recently released its “Auto Dealers Playbook,” which aims to help marketers leverage the platform to engage the auto community and boost sales.
Microsoft’s ad fortunes are a rare bright spot during earnings season: The company’s LinkedIn and search ad revenues were strong, despite the prospect of turbulence.
Few CPG brands are posting strong volume growth: But price hikes and shrinkflation are helping companies like Kraft Heinz, Coca-Cola, and Procter & Gamble generate strong earnings.
On today's episode, we discuss why telemental health is taking off, the main players in the space, and what's going on with teleprescriptions. "In Other News," we talk about people's relationship with price shopping for healthcare services and why healthcare providers are continuing to invest in tech despite the tough macroeconomic conditions. Tune in to the discussion with our analysts Lisa Phillips and Rajiv Leventhal.
Shareholders mad at Meta over strategy: The tech giant launches AI tools to help build the metaverse. It’s a long-game strategy that irks investors with little to show after a $15B expenditure.
Warner Bros. Discovery is making its catalog even thinner: The company announced an additional $2 billion in content write-downs, so say goodbye to some of your favorite shows.
“Black Adam” revives the box office, but not by much: The new DC superhero movie opened to $67 million, less than half the most recent Marvel film’s opening weekend.
Mentions of inflationary language on Yelp increased 4% in Q3 as compared to the previous quarter and 22% year over year (YoY), according to a publication from the business review platform.
Google and Amazon at war: Amazon accuses Google of anticompetitive practices. It’s a sign of tension among Big Tech companies as the economy worsens and regulators tighten their grip.
Even though customers are digital-first, they still want some human interaction and more personalized help.
Major players are beginning to offer BaaS platforms to increase exposure and diversify revenue streams.
We dive into the College Banking and Credit Card Agreements report’s findings and look at how students who do some homework can benefit.
Consumers prefer to shop in-person this holiday season: Waning COVID-19 concerns and a desire to try before buying will give brick-and-mortar stores a lift this year.
Execs from Afterpay, Klarna, and PrimeHealth Credit took the stage at Money20/20 to discuss the factors fueling BNPL growth—and challenges.
Fintechs move from ‘the enemy’ to integral product partners: U.S. Bank and Goalsetter talked with Insider Intelligence’s Tiffani Montez about partnering with fintechs to boost innovation and diversity.