In the US, 31% of millennials shop via mobile on weekdays while at home. That’s up 4 percentage points from 2019, while the share who do so via desktop/laptop has decreased by the same amount, to 18%. Since 2019, the shopping habits of US millennials have pivoted away from the weekends and toward mobile.
On today’s episode we dive deep into SuperApps. In "The Headlines" we discuss recent SuperApp developments. Then for “Story by Numbers” we highlight four numbers and reveal where SuperApps are heading. In a new debate segment called, “For Argument’s Sake,” we each take opposing positions on which SuperApps will emerge during the next 5 years. Join the conversation with host Rob Rubin and our vice president of content, financial services Dan Van Dyke.
Instacart adds new options to its self-service interface: Its new shoppable videos could bolster spend and cheer the platform up over its much-delayed IPO.
“Social is everything we do. It’s the connective tissue.” That was the message from Meghan Myszkowski, global head of social media for Xbox and Game Pass, at Advertising Week New York. But social media is constantly changing, making brand relevance often hard to achieve. Here’s what brands should keep in mind.
No PhD? No problem for quantum computing: Q-CTRL’s Black Opal provides businesses with quantum skills without the math and ivory tower jargon. CEO Michael Biercuk told us why it’s important.
On today's episode, we discuss how affiliate is the power player in the consumer journey and an amplifier of all marketing channels’ efforts. "In Other News," we talk about the significance of all of these Google fines and the biggest strengths and weaknesses for the future of live sports streaming. Tune in to the discussion with our analyst Paul Verna and CJ's senior vice president of client development Sommer Urias.
New social media app earns top status two months after launch: Gas became the most downloaded Apple Store app. Can it sustain the attention in a crowded social media field?
Key developments in 5G networks: Mobile service in Canada could become more affordable; two of Thailand’s biggest carriers merge; Verizon tumbles on plunging subscribers; and Boeing chooses AT&T and T-Mobile.
The pace of automation in retail is increasing. For example, retail drones will expand from nearly 35,000 in 2022 to over 110,000 in 2024, our latest forecast shows. That growth means the industry has the opportunity to improve efficiencies and meet growing consumer demand for better, faster service.
The price tool currently compares just three insurers, but will likely add more in early 2023.
Over 40 million US drivers will have a UBI policy by next year, according to an Insider Intelligence forecast.
They rarely offer customers discounts for healthy behaviors—but health insurers’ wellness programs can teach them how.
The super app model’s biggest vulnerability: A complete shutdown is the worst-case scenario for monolithic apps loaded with services like payments, messaging, e-commerce, ride-hailing, and maps.
The Shopper Cash Rewards card lets users earn 6% cash back at their two favorite retailers and 3% on a category of their choice.
Uber’s new ad ambitions are a risky proposition: Company envisions revenue of $1B, but promo deluge could have riders seeing red.
Another brutal quarter for Snapchat: The company’s repeated failure to garner ad interest has left it in a bleak position with an uncertain future.
Alibaba was the world’s No. 1 digital retailer in 2021 with $1.249 trillion in ecommerce gross merchandise value (GMV). Amazon ranked No. 2, with ecommerce GMV of $602.0 billion, while JD.com and Pinduoduo took No. 3 and No. 4, respectively.
B2B ecommerce still plays a limited role in B2B transactions, and the room for growth is enormous.