Meta announces a new round of layoffs, saving the company $3 billion: The social giant is discontinuing support for NFTs and killing other projects due to declining revenue projections.
Creator funds and revenue sharing could soften the influencer-marketer conflict: Almost half of marketers think they’re overpaying influencers, while influencers complain about lackluster pay.
Retail sales rose 6.4% in the first two months of 2023: While growth slowed in February, consumers continued to spend.
By 2026, US spending on ecommerce channel ads—a large subset of retail media—will be more than triple its 2020 level, per our forecast. Within the ecommerce channel, both search and display advertising are growing rapidly.
“Let it be okay to also ask dumb questions, because there aren’t any.” That’s ThredUP CMO Noelle Sadler Delory’s advice for building a marketing team that understands creative, metrics, and its customer holistically. Delory and the CMOs of Marine Layer and Fernish also advocate for breaking down silos between performance and brand marketers so everyone understands the same metrics and speaks the same language.
Grocery prices are up 10.2% YoY: While prices remain elevated, they have now decelerated for six straight months.
After a spring lineup of hits, Warner Bros. Discovery’s management of HBO will be tested: The network is currently coasting on pre-merger hits, but the future looks uncertain.
YouTube is the preferred podcast platform among US listeners of this medium, according to Morning Consult. Spotify takes second place, followed by Apple Podcasts and Pandora.
In-store pickup will emerge as the clear preference for US click-and-collect buyers.
We run down the status of the four most at-risk regional lenders following SVB’s collapse. And look at why the Big Six are better protected.
SVB leaves void of startup support in its wake: Depositors may get their money back but they’ll lose the go-to institution for young companies accessing capital. Brace for startup failures.
Ethics and AI innovation don’t mix at Microsoft: Disbanding ethicists could give the green light for pursuing AGI without limits. But tech history shows that public backlash can be costly.
GPT-4 unmasked as Bing’s bot: OpenAI released another generative AI model. We can expect it to light a fire under Google’s Bard efforts as the AI race gains momentum.
US regulators took steps to ensure two banks’ failures didn’t break the financial system. The moves were out of the ordinary, and not anticipated.
Countries with SVB branches are halting operations, and regulators across the globe are monitoring contagion risk. But human emotion doesn’t run on logic.
Startups have had issues with payment processing and access to capital. Many crypto investors also swapped their USDC holdings for Tether.
Can Netflix develop an ad stack without Microsoft? After just a few months, the streamer is already showing nervous signs around how to handle its advertising future.
Meta takes steps toward cost-cutting and transparency: Social giant halts its Reels Play program, as it looks to revamp how it supports creators.