The metaverse intellectuals: A Wharton metaverse course for executives might struggle to offer tangible insights on a technology that doesn’t yet exist. But it could shape how the metaverse ultimately materializes.
Anzu’s Integral Ad Science deal is a win: In-game ads remain an untapped market—but measurement has historically been an issue.
CTV spend will see a downturn after Roku’s Q2: Months of macroeconomic pains and murky CTV credibility hurt the sector’s ad spend.
About half of internet users ages 10 to 41 spend money on video games worldwide, and younger users are more likely to cough up.
Lackluster demand causes McDonald’s to pull back on plant-based burgers: But customers remain enthusiastic about meat alternatives in the grocery aisle.
Saks Off Fifth and Rent the Runway turn resale interest into a retail opportunity: Both retailers are betting that consumers’ desire to save money and growing interest in sustainability will boost pre-owned fashion sales.
Here’s a snapshot of the retail licensing market.
Survivors will find new ways to generate revenue while keeping their customer base intact.
The VC firm started as a social network. Now it will direct $20M to fintechs at the angel, pre-seed, and seed stages.
The digital asset exchange had to meet tough standards to get the regulator’s blessing.
Dick Durbin and Roger Marshall have drafted a bill that will let merchants route Visa and Mastercard credit card transactions to alternative networks.
Peacock looks to the fall to boost subscriber numbers: The company promised a strong rest of the year after subscriptions stalled in Q2.
TikTok tries to distance itself from its Chinese roots: The app is giving researchers access to its back end in an effort to increase transparency.
Google’s cookie phaseout delay will help and hurt: Advertisers gain time to flesh out their post-cookie strategies, but adtech vendors could lose sales opportunities.
Even an ecommerce slowdown isn’t enough to break Amazon’s stride: The company reported strong sales and ad growth as it leans harder on Prime Day to drive momentum.
Ariel Kaye, founder and CEO at Parachute, spoke with Insider Intelligence about creating a lifestyle brand within the competitive home market category.